Social Media Manager

Tustin, CA (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 days ago

Job Summary

Own and execute regional social media strategy, content creation, community engagement, trend monitoring, and analytics to drive brand presence across platforms.

  • Own and execute regional social media strategy and content across platforms
  • Drive community engagement and brand advocacy
  • Analyze performance to optimize ROI

Job Description

Responsibilities

  • Social Strategy, Content Creation & Scheduling (60%)
  • Drive social media, channel strategy, management, and brand voice across company social channels (e.g., Instagram, Facebook, YouTube, TikTok, X, Reddit, and LinkedIn)
  • Collaborate with design, marketing and other teams, integrate resources, and ensure high-quality content that is adapted to the characteristics of different social media platforms.
  • Ideatea and execute diversified content forms (graphic, short - video, live - broadcast, story, etc.) to enhance user participation and stickiness
  • Be responsible for the daily operation of the official social media accounts in the region, including content posting, comment and private - message replies, to maintain the high activity of the accounts
  • Community Engagement and Relationship Building (15%)
  • Foster two-way conversations by actively responding to comments, messages, and mentions, showing genuine interest in community members and building trust through authentic engagement.
  • Encourage participation with interactive content such as polls, questions, and user-generated content campaigns, making community members feel valued and involved in brand activities.
  • Handle social listening to track brand sentiment and trends.
  • Trend Monitoring and Brand Advocacy (10%)

Requirements

  • Bachelor’s degree in Marketing, Communications, Digital Media, or related field.
  • 5+ years of experience in social media management or digital marketing.
  • Strong knowledge of major social media platforms and tools.
  • Excellent writing, editing, and communication skills.
  • Ability to analyze data and make informed decisions.
  • Creative mindset with attention to detail.
  • Experience with social media management and analytics tools (e.g. Sprinkr, Hootsuite, Sprout Social, Google Analytics).
  • A desire to be in front of the camera as needed for content

Preferred

  • Entrepreneurial spirit, grit, resilience, and find a way to get things done.
  • Proactive, results-driven with high ownership and commitment.
  • Growth mindset with a desire to innovate and continuously improve.
  • Collaborate with a global leadership team and talented professionals across multiple functions.
  • Work in a fast-paced, dynamic environment focused on innovation and customer-centric strategies.
  • High integrity and humility, with a proactive and ownership-driven approach.
  • Comfortable managing multiple projects at once.

Benefits

  • 100% covered Medical/Dental/Vision for employee AND spouse + dependents!
  • 401K with 4% employer match (eligible after 90 days of employment) and immediate vesting
  • Generous Sick + Vacation policy + paid holidays
  • Life Insurance
  • Voluntary Life Insurance
  • Disability Insurance
  • Critical Illness Coverage
  • Accident Insurance
  • Healthcare FSA
  • Dependent Care FSA
Vesync logo

Vesync

Founded in 2011, VeSync was established with the goal of enriching the lives of customers across the globe by providing thoughtfully engineered consumer products designed with convenience, simplicity, practicality and value in mind. Today, Etekcity is now an international brand owner, serving a diverse e-commerce customer base in home improvement, consumer electronics, and outdoor equipment. By offering innovative, feature-rich products infused with the latest cutting edge technology and user-friendly designs, we have made tremendous strides in the e-commerce marketplace since our inception. Innovative thinking, thoughtful practicality and technological sophistication have been paramount to our continued success as a leading e-commerce brand in an extensive range of product categories.Our team is composed of bright, ambitious and creative-minded individuals with an unwavering passion for enriching the lives of those around us in new and exciting ways. While we’re an incredibly industrious bunch, we inspire our team members to be as happy and productive as possible by offering ample opportunities for growth, flexible work schedules and a casual, start-up like work environment where work and fun are not mutually exclusive.With multiple international branches and plans to expand our product outreach to physical storefront retail centers, we’re committed to becoming the world’s premier retailer of home goods and outdoor equipment. Building on better living isn’t just our slogan—it’s our promise to our valued team members too. #BuildingonBetterLiving.

Founded in 2011
Tustin, California, USA
242 employees (68 in marketing)

Traffic Signals

Monthly Visitors
421.7K
Monthly Google Ads Budget
$1K
Traffic Source Mix
Search
32%
Direct
56.7%
Referral
8.1%
Social
1.1%
Paid
1.8%

Headcount Trend

Current headcount: ~242
Vesync logo

Social Media Manager

Vesync · Tustin, CA · On-site