Lead Twilio’s brand social strategy and content across launches, brand moments, and community programs to energize developers, decision-makers, and employees.

Responsibilities

• Support campaign and content strategy across our major launches, integrated campaigns, brand moments, and tentpole events.
• Help manage our social channels — including LinkedIn, Instagram, Facebook, and X.
• Own social analytics, reporting, and competitive insights that shape future strategy.
• Manage our developer social content.
• Work cross-functionally to help manage our employee brand social content.
• Align with our Brand team to develop engaging, socially-relevant content
• Own the employee advocacy program to help make Twilions amplify our story.
• Engage and grow our community daily – from developers to decision makers.
• Use data to tell the story behind the numbers.
• Constantly experiment and test new tactics to reach new audiences.
• Contribute to Twilio’s mission of building the world’s leading customer engagement platform — by showing what’s possible with it.

Requirements

• Has 6+ years experience managing brand social.
• Can express complex thoughts or ideas in 100 characters or less.
• Thinks outside the box and communicates ideas clearly.
• Loves short form video and is fluent in CapCut and Canva.
• Uses data and analytics to create strategy.
• Proven success driving engagement
• Loves building community — and knows how to make people care.
• Brings energy, curiosity, and a sense of fun to the work.
• Is organized and good at creating clarity and process while operating in a fast-moving environment.

Preferred

• Experience with live video, graphic design, AI/LLM tools and social management tools, including (but not limited to): Google Workspace, Canva, Sprout, EveryoneSocial, Adobe
• Experience partnering with executives on social content.
• Has worked on B2B brand social.

Benefits

• Working at Twilio offers many benefits, including competitive pay, generous time off, ample parental and wellness leave, healthcare, a retirement savings program, and much more. Offerings vary by location.