Social Media Manager

New York City, NY (Remote)

$150K/yr – $165K/yrMid LevelFull time

Posted 2 days ago

Job Summary

Own Roarke Regenerative’s social media program, guiding strategy, content creation, and community engagement across campaigns and channels.

  • Lead content strategy, calendars, and platform-specific execution
  • Collaborate with teams to translate updates, impact stories, and education into posts, graphics, and video
  • Monitor metrics and optimize for engagement and growth

Job Description

Responsibilities

  • planning, creating, and managing content across Roarke Regenerative’s social media channels
  • developing and executing social media campaigns aligned with organizational goals
  • monitoring performance metrics, and optimizing content for engagement and growth
  • collaborate with internal stakeholders to translate program updates, impact stories, and environmental education into compelling posts, graphics, and short-form video
  • Daily responsibilities include managing posting schedules, responding to comments and messages, engaging with partner and supporter communities, and maintaining brand voice and visual consistency
  • staying current with social media trends, testing new formats and platforms, and providing regular insights and reports to guide strategy and improve outcomes

Requirements

  • Demonstrated skills in Social Media Marketing and Social Media Optimization (SMO) to grow and engage digital communities
  • Strong Communication and Writing skills to create clear, compelling, and mission-aligned content
  • Experience with Content Strategy, including planning campaigns, calendars, and platform-specific content
  • Familiarity with analytics tools (e.g., Meta Business Suite, native platform insights, or similar) and data-driven decision-making
  • Ability to work independently in a remote setting, manage multiple projects, and meet deadlines consistently
  • Comfort collaborating with diverse teams and stakeholders, with a commitment to inclusivity and non-discriminatory practices
  • Bachelor’s degree in Marketing, Communications, Environmental Studies, or a related field, or equivalent practical experience

Preferred

  • Prior experience managing social media for a nonprofit, environmental organization, or mission-driven brand is beneficial

Benefits

  • 100% employer-paid premiums for medical, dental, and vision insurance for employee and eligible dependents
  • 401(k) retirement plan with generous company match, fully vested upon enrollment
  • Executive financial planning services, employer-subsidized
  • Employer-paid life insurance and long-term disability coverage
  • Paid time off: 25 days annually, plus 12 company holidays
  • Fully paid parental leave: 18 weeks for all parents, regardless of gender or path to parenthood
  • Paid sabbatical following five consecutive years of employment
  • Hybrid work schedule with three days on-site and two days remote, at manager discretion
  • Annual professional development allowance, inclusive of relevant certifications, conference attendance, and continuing education
  • Tuition reimbursement for approved graduate coursework
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Roarke Regenerative

Roarke Regenerative is a 501(c)(3) nonprofit centered on the large-scale reforestation and reconstruction of historical habitat areas. We prioritize land deforested by commercial logging or natural events, ensuring that forests and local environments are restored to what they once were. Through a mix of replanting, new planting, revitalization of existing flora, reintroduction of native pollinators, and restoration of watershed effects, Roarke builds the natural infrastructure defoliated land needs to not just survive, but thrive for many generations to come. Our global community is always expanding, and our impact is always increasing as Roarke partners with forward-thinking companies and individuals to provide accessible, impactful ways to reduce and offset emissions in pursuit of a carbon-neutral future.

Founded in 2024
Boston, Massachusetts, USA

Salaries

Posted range

$150K/yr – $165K/yr

Taken straight from the job posting.

The middle of this range ($158K) is 94% above the median base salary for Social Media Manager roles in the United States ($81K).

Social Media Manager median pay in the United States

$83K/yr

Most pay falls between $70K and $98K. Based on 607 salaries.

See all Roarke Regenerative salaries

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Social Media Manager

Roarke Regenerative · New York City, NY · Remote