Social Media Manager

New York, USA (On-site)

$73K/yr - $76K/yr (Est.)Mid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Own end-to-end social content and client-relations work for a multi-platform program across hospitality brands.

  • Must-have: 2+ years in social media with on-site content capture and photo/video skills.
  • Standout: Experience across Instagram, TikTok, and LinkedIn with Sprout Social use and calendar ownership.

Job Description

Responsibilities

  • Client Relationship Management: Build and sustain high-trust, professional relationships, acting as the primary point of contact for social-related initiatives and updates.
  • Visual Storytelling & Content Capture: Execute on-site, high-quality original content (photo, video, reels, carousels, captions) that translates a client’s physical atmosphere into a digital "vibe."
  • Strategy Development: Own and execute a comprehensive, dynamic content and brand strategy across relevant platforms (Instagram, TikTok, LinkedIn).
  • Content Calendars: Build and manage comprehensive content calendars that balance editorial storytelling with tactical promotion, ensuring every post has a purpose.
  • Community Cultivation: Actively monitor channels and engage with followers to build authentic, high-loyalty communities.
  • Insight-Driven Analytics: Analyze social metrics to decode what’s working, generating regular, high-level reports that turn data into actionable creative pivots.
  • Creative Brainstorming: Collaborate cross-functionally with PR teams and participate in agency-wide brainstorming sessions to develop new and creative ways to bring awareness to clients.
  • Account Maintenance: Proactively manage scheduling (shoots, status calls and more), agendas, recaps and more.
  • On-Site Content Capture: Be on-site to capture events, media appearances, and more as needed.

Requirements

  • 2+ years of experience in social media
  • 2-4 years of experience in social media
  • on-site content capture experience (on-site)
  • proficiency in photography and videography, at minimum on an iPhone
  • proven experience creating compelling content (experience with videos required)
  • expertise in social media platforms (Instagram, TikTok, LinkedIn, Meta Business Suite) and social media management tools (Sprout Social)
  • proficiency in Canva
  • proficiency in boosting posts and select experience with paid Meta campaigns
  • able to manage scheduling (shoots, status calls and more) and create content calendars

Preferred

  • specific experience in the hospitality category a plus
  • You bring a strong design sensibility
  • proficiency in Canva
  • experience with videos required (preferred)
  • experience with social media platforms (Instagram, TikTok, LinkedIn, Meta Business Suite) and social media management tools (Sprout Social)

Benefits

  • We offer a competitive salary and opportunities for growth
  • We cover 50% of all medical benefits
  • 401K with matching
  • We work with some of the most compelling and trend-setting brands in the food and hospitality space
  • We all get along really well and have a fun company culture

Mona Creative

Mona Creative takes a strategic, multi-disciplinary approach to developing your brand, refining your message, and getting it out into the world in inspiring and meaningful ways. Here's what we do:Marketing Strategy + Brand DevelopmentPublic RelationsContent Strategy + CreationDigital + Social Strategy and ExecutionEvents

Founded in 2015
New York, New York, USA
40 employees (27 in marketing)

Traffic Signals

Monthly Visitors
2.3K
Traffic Source Mix
Search
50.5%
Direct
28.6%
Referral
5.2%
Social
14.5%
Paid
1.1%

Headcount Trend

Current headcount: ~40

Marketing Team

Marketing Team Size
26 (65% of company)
Median Career Experience
7 years
Median Tenure
2.4 years
Marketing Roles Posted (Last 30 Days)
2