Social Media Manager

Norwood, MA (On-site)

$95K/yr – $115K/yrMid Level5+ years expFull time

Posted 6 weeks ago

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Job Summary

Own end-to-end social strategy across multiple brand portfolios with a data driven mindset and hands on content creation.

  • Own social strategy and channel alignment with launches and business goals.
  • Lead content creation across short form video, static posts, and live event coverage.
  • Build communities, drive acquisition, and manage LinkedIn and X presence with performance tracking.

Job Description

Responsibilities

  • Own and execute social media strategy across brands and retail locations
  • Align channel strategies with product launches and business goals
  • Manage editorial calendars in partnership with Brand and Retail Marketing
  • Identify platform opportunities and emerging trends
  • Content Creation (Organic) - Create and publish content across Instagram, Facebook, LinkedIn, and more
  • Produce short-form video, static posts, Stories, and event-driven content
  • Build engaging communities and drive customer acquisition through social
  • Own MariMed’s LinkedIn and X presence
  • Track performance, generate insights, and continuously optimize strategies based on data
MariMed, Inc. logo

MariMed, Inc.

3.7 Glassdoor

MariMed Inc. is a multi-state cannabis operator dedicated to improving the lives of people every day through its products, actions, and values. The Company develops, owns, and manages state-licensed cannabis facilities, including growing and processing facilities as well as medical and adult-use retail dispensaries. MariMed is at the forefront of research and innovation, and its craft cannabis cultivation approach has resulted in a portfolio of premium, award-winning, and top-selling product brands, including Betty's Eddies fruit chews, Nature’s Heritage flower, and Vibations hydrating energy drink mix. The foundation of MariMed’s success is a culture of collaboration, compassion, and integrity.For additional information, visit marimedinc.com.

Founded in 2013
USA
160 employees (13 in marketing)
55% recommend to a friend
76% CEO approval

Traffic Signals

Monthly Visitors
3.4K
Traffic Source Mix
Search
27.3%
Direct
49.4%
Referral
5.7%
Social
16.2%
Paid
1.4%

Headcount Trend

Current headcount: ~160

Marketing Team

Marketing Team Size
10 (6% of company)
Median Career Experience
11 years
Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$149.4M
Last Raise
$58.7M
Post IPO Debt, 2 years ago

Funding History

  • Nov 2023
    Post IPO Debt • $58.7M
  • Jan 2023
    Post IPO Debt • $30M
  • Nov 2018
    Post IPO Equity • $14.7M