Social Media Manager - Hybrid

Wellesley, MA (Hybrid)

$68K/yr – $77K/yrMid Level5+ years expFull time

Posted 6 weeks ago

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Job Summary

Platform ownership: own the social voice for Wellesley across Facebook, Instagram, LinkedIn and YouTube, shaping platform-specific stories around student life, alumnae success and campus priorities.

  • Analytics focus: track KPIs and report actionable insights to guide strategy and engagement.
  • Collaboration: partner with WCAA and Wellesley magazine and manage student workers to scale social storytelling.

Job Description

Responsibilities

  • Develop engaging, platform-specific stories (Facebook, Instagram, LinkedIn) YouTube) that promotes Wellesley student life and educational experience, alumnae success, faculty research and other College priorities.
  • Track and analyze social media metrics to help shape strategy and optimize engagement.
  • Work with counterpart in WCAA and Wellesley magazine to support their social presence
  • Engage with and respond to inquiries/comments on various social platforms in a timely manner.
  • Monitor social media conversations, address and report complaints, insensitive content, copyright infringements, negative press, etc.
  • Stay current on social media trends.
  • Follow best practices for accessibility compliance
  • Serve as a strategic partner to campus partners.
  • Manage student workers

Requirements

  • Bachelor’s degree
  • minimum 5 years experience developing platform-specific stories and managing social media accounts
  • Excited by social media storytelling
  • Ability to create engaging social media content using photos, videos, and graphics
  • Ability to analyze key performance metrics and report on social media analytics
  • Excellent knowledge of social media trends and best practices
  • Working knowledge of Photoshop, Canva, and CapCut
  • Strong writing and editing skills with keen attention to detail
  • Excellent time management and ability meet deadlines
  • Ability to work independently

Benefits

  • Competitive Compensation: Experience competitive wages ensuring your dedication is recognized and rewarded.
  • Exceptional Benefits Package: Access a comprehensive benefits package, including health, dental, vision and pre-tax saving benefits, life insurance, disability coverage, and more to safeguard your health and that of your loved ones.
  • Commuting and Transportation: Enjoy the convenience of free parking on our picturesque campus, easily accessible from major roadways. We are also accessible via the MBTA commuter rail.
  • Paid Time Off: Take advantage of paid vacations, personal days, sick time, and holidays to recharge and maintain a healthy work-life harmony.
  • Retirement Savings: Plan for the future with our retirement savings plan. Wellesley College contributes up to 10.5% towards your 403(b) plan for eligible employees
  • Work/Life and Wellness: A hybrid work environment for select positions (additional details will be provided during the interview process), caregiving support through Wellthy, legal plan insurance, pet insurance discount and a variety of other resources including retirement planning, and access to cultural and leisure activities throughout metro-Boston.
  • Professional Development: Enhance your skills and explore growth opportunities through continuing training and pathways for growth within our supportive environment.
  • Tuition and Education Benefits: Invest in your education with tuition benefits, and access resources to navigate student loan forgiveness, reinforcing our commitment to your ongoing learning.
  • Campus Privileges: Enjoy free use of our state-of-the-art athletic and fitness facilities with onsite fitness classes, Library resources, and seize opportunities to attend diverse campus events that contribute to a vibrant community.
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Wellesley College

More than a college, Wellesley is a force for change in the world. Every day, we prove Wellesley’s founding radical idea—that educating women leads to progress for everyone. A Wellesley education prepares students to realize their own highest ambitions and aspirations—and they do. Widely acknowledged to be one of the nation’s premier colleges and the top women’s college, we are unparalleled in educating path-breaking women in every arena.At Wellesley, students learn more, do more, and achieve more than they ever thought possible. Often this means exploring and excelling in fields where women are traditionally underrepresented, including STEM, economics, physics, and political science. That’s why our alumnae are a who’s who of trailblazers who rose above society’s expectations—and sometimes even their own. Our high-caliber faculty are at the forefront of their fields, receiving more research funding than their peers at any other college. They are drawn to our mission of women’s leadership, and their commitment to teaching our students is unmatched.Since 1875, Wellesley graduates have been a powerful force for good in the world—pioneering scientists, environmental revolutionaries, U.S. secretaries of state, civil rights activists, investment trailblazers, network news producers, and genre-defying artists. They are a community of changemakers fiercely dedicated to helping each new generation of students succeed. When it comes to finding a job or changing the world, our students never have to do it alone—they have a community to lift them up every step of the way.

Wellesley Hills, Massachusetts, USA
2.1K employees (132 in marketing)

Traffic Signals

Monthly Visitors
553.8K
Traffic Source Mix
Search
48.6%
Direct
44.6%
Referral
5.4%
Social
0.9%
Paid
0.4%

Headcount Trend

Current headcount: ~2.1K

Marketing Team

Marketing Team Size
79 (4% of company)
Marketing Roles Posted (Last 30 Days)
1

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