Social Media Manager

Virginia, USA (Hybrid)

Salary Not AvailableMid LevelPart time

Posted 6 weeks ago

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Job Summary

Own the social content and channel strategy, turning creative assets into engagement while juggling calendars, posting, and paid/social campaigns for measurable impact.

  • Social Content & Creative: Build, proofread, and publish on brand across platforms with video, graphics, and copy.
  • Channel Management & Community: Execute daily publishing, monitor mentions, and respond to feedback to shape perception.
  • Measurement & Optimization: Use analytics and paid campaigns to improve reach, engagement, and performance.

Job Description

Responsibilities

  • Develop and execute comprehensive social media strategies aligned with brand goals, ensuring consistent messaging across all channels.
  • Create engaging, high-quality content including graphics, videos, photography, and written posts.
  • Manage daily social media activities on platforms such as Facebook, Instagram, Twitter, and Tiktok.
  • Monitor social listening tools to track brand mentions, industry trends, and customer feedback; respond promptly to foster positive relationships.
  • Implement targeted advertising campaigns on social media sites and other platforms to increase reach and engagement.
  • Analyze web analytics and social media metrics using Google Analytics and web analytics tools to measure campaign effectiveness and optimize strategies.
  • Proofread all content meticulously to maintain brand voice and ensure accuracy before publishing.
  • Stay updated on the latest digital marketing trends, social media management tools, and best practices to continuously improve performance.
Great Harvest Bread Company logo

Great Harvest Bread Company

Follow the Great Harvest company page to learn more about real food, real people and real business.We share stories about real bakery cafe owners, insights from 30+ years of teaching and supporting small businesses, plus tips about making healthy choices, especially with whole grains. Oh...and some great recipes to surprise your family and friends!Great Harvest was born out of a single (and amazingly delicious) whole grain bread recipe, developed by our founders to feed their friends and family. Over time, we’ve branched out to develop an array of products with a nod to our roots. Our healthy bakeries are locally-famous for their great-tasting, slow-made-from-scratch food that goes far beyond our 5-ingredient Honey Whole Wheat. Today, you may get hooked on our addictively good sandwiches, salads, grain bowls, biscuits or cookies before you even purchase your first loaf of whole grain bread! Still, we approach the creation of all our food with the same basic principles that were baked into our first loaf of bread.Each Great Harvest Bread Co. store is locally owned and operated. Owning a Great Harvest business is more than just a job -- it's a whole way of life and whole lot of fun. Each local franchise owner develops a unique product line to serve the needs and preferences of their customers. We are a Freedom Franchise where each owner has the freedom and flexibility to make their bakery cafe a one-of-a-kind neighborhood destination.To contact us, call 800-442-0424. Our mailing address is 28 S. Montana Street, Dillon, MT 59725.

Founded in 1978
Dillon, Montana, USA
1.1K employees

Traffic Signals

Monthly Visitors
39.5K
Monthly Google Ads Budget
$54
Traffic Source Mix
Search
60.1%
Direct
34.4%
Referral
3.6%
Social
1.3%
Paid
0.5%

Headcount Trend

Current headcount: ~1.1K

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Private Equity, 2 years ago

Funding History

  • Oct 2024
    Private Equity

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