Social Media Manager & Content Coordinator

Framingham, MA (Hybrid)

$50K/yr – $75K/yrMid Level2+ years expFull time

Posted 1 month ago

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Job Summary

Own the social content lifecycle for multiple clients by owning calendars, asset libraries, and creator coordination while keeping shops synced and ready for shopping integrations.

  • Multi-brand ownership: manage accounts, calendars, and consistent posting across IG, FB, TikTok
  • Asset management: collect, tag, and organize creators’ content into a scalable library
  • Shop integration: keep Instagram/Facebook/TikTok Shops and product catalogs aligned and functioning

Job Description

Responsibilities

  • Manage and maintain multiple client social media accounts
  • Create, organize, and execute content calendars for each client
  • Schedule and publish content across Instagram, Facebook, TikTok, and other platforms as needed
  • Monitor content calendars and ensure consistent posting schedules
  • Assist with community engagement, comments, and messages when required
  • Maintain brand consistency across all social channels
  • Collect content from creators, photographers, videographers, and clients
  • Organize all creative assets into a structured content library
  • Tag, categorize, and maintain content for easy access and future use
  • Coordinate content requests and ensure assets are delivered on time

Requirements

  • 2+ years of social media management experience
  • Experience managing Instagram, Facebook, and TikTok business accounts
  • Familiarity with Instagram Shops, Facebook Shops, and TikTok Shops
  • Experience organizing large volumes of digital content and creative assets
  • Strong understanding of UGC and short-form video content
  • Experience using content creation and editing tools such as Canva, CapCut, Adobe Creative Suite, Later, Buffer, Meta Business Suite, and TikTok Business Center
  • Strong communication and organizational skills
  • Ability to manage multiple brands and projects simultaneously

Preferred

  • Degree or certification in Marketing
  • Experience working with eCommerce brands
  • Familiarity with Shopify
  • Experience coordinating creators and influencers
  • Basic graphic design and video editing skills
  • Understanding of paid social advertising creative

Benefits

  • Hybrid in-office and remote work environment
  • Comprehensive health, dental, disability, and life insurance plans
  • Unlimited PTO plan and paid holidays
  • IRA company contribution
  • Growth opportunities within a rapidly expanding agency
  • Other perks: company socials, dogs allowed in office, and more!
52Launch logo

52Launch

52 Launch helps people with ideas get to market. How many times have we all said, "I had that idea" when we see an item on the shelf, TV or internet. There are over 7 billion people on this planet and each of us has an idea that could be revolutionary, disruptive, life-changing or just a better way to do something. There are three areas we help people with ideas... 1. We work for you, while you go to work! 2. We know exactly where to start and get your idea off the ground! 3. We have the resources and network to get an idea from napkin to market! There are many more reasons you'd consider us, but that's a good start!

Founded in 2016
Framingham, Massachusetts, USA
37 employees (12 in marketing)

Traffic Signals

Monthly Visitors
15.5K
Monthly Google Ads Budget
$60K
Traffic Source Mix
Search
29%
Direct
46.5%
Referral
5.8%
Social
17.1%
Paid
1.5%

Headcount Trend

Current headcount: ~37

Marketing Team

Marketing Team Size
7 (19% of company)
Marketing Roles Posted (Last 30 Days)
1