Social Media Manager (Baseball)

Los Angeles, CA (Hybrid)

$71K/yr – $82K/yrMid Level2+ years expFull time

Posted 1 day ago

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Job Summary

Own and lead THE·TEAMs baseball social presence, shaping strategy, content planning, execution and live coverage across MLB, MiLB, NIL and partnerships.

  • Manage day-to-day social channels, calendar planning, copy and publishing.
  • Translate athlete stories and brand initiatives into platform-native content, including live moments.
  • Lead collaboration with creative teams and drive timely, impactful content strategy.

Job Description

Responsibilities

  • Tell THE·TEAM’s Baseball story (MLB, MiLB, NIL and more) across social media, maintaining a distinctive and consistent voice while working with agents, talent, brands and properties.
  • Own the day-to-day management of THE·TEAM’s baseball social channels and content, including strategy, editorial planning, copywriting, scheduling, publishing, quality assurance and stakeholder approvals.
  • Develop and execute content calendars aligned with athlete moments, events, partnerships and broader business priorities.
  • Proactively identify and develop content opportunities, including when existing assets or planned content are not readily available.
  • Translate athlete stories, cultural moments and brand initiatives into compelling, platform-native content across formats, including short-form video, carousels and real-time coverage.
  • Brief and collaborate with creative teams, managing projects from concept through delivery, including timelines, feedback, approvals and final assets.
  • Lead social planning for priority baseball content, including campaign approaches, coverage plans, content needs and publishing recommendations.
  • Capture, edit and publish content independently when needed, particularly during live events and fast-moving cultural moments.
  • Manage community engagement and social listening, identifying timely opportunities while escalating sensitive, client-related or reputational issues when appropriate.
  • Monitor relevant events, competitors and industry conversations, including during priority weekend moments, to identify timely content and engagement opportunities.

Requirements

  • 2-4 years of experience managing social media channels, including content planning, copywriting, publishing, community management and performance reporting. Sports experience is preferred.
  • Strong knowledge of the baseball landscape, including relevant athletes, events, governing bodies and cultural communities.
  • Deep knowledge of the baseball culture, including MLB, MiLB, NIL and other relevant disciplines.
  • Expertise across major social platforms, including Instagram, TikTok, YouTube, LinkedIn, X and Facebook, with an understanding of emerging platforms and formats.
  • Strong editorial instincts, flawless spelling and grammar, and the ability to adapt content for different platforms and audiences.
  • A proactive, entrepreneurial mindset with the ability to identify opportunities, solve problems and move work forward with limited direction.
  • Demonstrated ability to take ownership of a function, manage priorities independently and serve as a confident social media lead for internal stakeholders.
  • Experience creating content on the go and covering live events, including video capture, editing and production.
  • Working knowledge of Adobe Creative Cloud, including Photoshop and Premiere Pro, or comparable photo and video editing tools. Advanced proficiency is preferred but not required.
  • Experience working with athletes, talent, agents, clients and senior internal or external stakeholders.

Benefits

  • Professional Development : Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
  • Generous Time Off : Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
  • Parental Leave : We provide paid parental leave to support your family during important life events.
  • Retirement Plan : 401k plan including contribution matching.
  • Healthcare : Medical, dental, vision, FSA/HSA, life and disability coverage options.
  • Ancillary : Critical illness, identity protection, pet insurance, 529 plans and more
  • Commuter Benefits : Access support for travel and commuting needs, where available
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Wasserman

Wasserman operates at the epicenter of sports, music, entertainment and culture, serving talent, brands and properties on a global scale. Headquartered in Los Angeles, Wasserman's presence spans 28 countries and more than 70 cities, including New York, London, Abu Dhabi, Amsterdam, Hong Kong, Madrid, Mexico City, Toronto, Paris and Sydney. For more information, please visit www.teamwass.com. Follow us at https://www.instagram.com/wasserman/ and https://twitter.com/Wasserman. #TeamWass

Founded in 2002
Los Angeles, California, US
3.4K employees (875 in marketing)

Traffic Signals

Monthly Visitors
260.2K
Traffic Source Mix
Search
49.7%
Direct
38.8%
Referral
7.4%
Social
3.3%
Paid
0.6%

Headcount Trend

Current headcount: ~3.7K

Marketing Team

Marketing Team Size
602 (18% of company)
Median Career Experience
7.5 years
Median Tenure
3.1 years
Marketing Roles Posted (Last 30 Days)
13

Funding

Last Raise
Private Equity, 3 years ago

Funding History

  • Nov 2022
    Private Equity

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