Responsibilities

• Develop, implement, and manage social media content calendars
• Create and curate engaging content (text, images, videos, stories, reels, etc.)
• Schedule and publish posts across platforms (Instagram, Facebook, LinkedIn, TikTok, X, etc.)
• Monitor social media channels for client UGC collection and reposting, trends, comments, and messages
• Respond to audience inquiries and engage with followers in a timely manner
• Track and analyze social media performance using analytics tools
• Prepare monthly performance reports with insights and recommendations
• Collaborate with leadership, design, and account teams on campaigns and content creation
• Assist with influencer outreach and partnerships
• Stay current on social media trends, tools, and best practices

Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, or related field (or equivalent experience)
• 1–3 years of experience, including internships, in social media management or digital marketing
• Strong understanding of major social media platforms and trends
• Excellent written and verbal communication skills
• Basic graphic design skills (Canva, Adobe Creative Suite, etc.) preferred
• Experience with scheduling and analytics tools (Hootsuite, Later, Sprout Social, etc.)
• Highly organized with strong attention to detail
• Ability to manage multiple projects and meet deadlines

Preferred

• Basic video editing skills
• Paid social media advertising experience
• Knowledge of SEO and content marketing principles
• Photography and short-form video creation experience