Responsibilities

• Create and publish approximately 5–10 pieces of social content per day, with smart repurposing across platforms
• Design high-quality Canva carousels, graphics, study tips, memes, infographics, and educational posts
• Create faceless TikToks and Instagram Reels using trends, text, voiceovers, screen recordings, B-roll, and other creative formats
• Research what is currently performing across StudyTok, Studygram, SAT/AP, college, productivity, and student accounts
• Turn trends and successful formats into original Studywave content
• Help develop and manage our social media content calendar
• Constantly test new hooks, formats, topics, and posting strategies
• Track performance and identify which content we should make more of
• Find and reach out to student creators, micro-influencers, study accounts, and potential brand ambassadors
• Help coordinate UGC, creator partnerships, giveaways, and other growth campaigns

Requirements

• Extremely familiar with TikTok and Instagram culture
• Understands what high school and college students actually engage with online
• Very comfortable with Canva
• Has strong visual taste and can make content that doesn't look overly corporate
• Can recognize trends and quickly adapt them for a brand
• Writes great hooks, captions, and short-form copy
• Can work independently and consistently produce content
• Is comfortable experimenting—some posts will fail, and that's okay
• Is interested in education, studying, college, SAT/AP content, or student culture

Preferred

• Experience growing a TikTok, Instagram, meme page, student organization account, personal account, or brand account is a major plus.