Responsibilities

• Social Media Strategy & Platform Management
• Develop and maintain a comprehensive social media strategy aligned with campaigns, fundraising priorities, and storytelling goals
• Determine platform-specific posting cadence and content approaches
• Identify opportunities for audience growth and engagement
• Tailor content to individual platforms such as Instagram, Facebook, X, and LinkedIn
• Recommend new ideas and approaches that reflect current social media trends
• Maintain a rolling social media content calendar
• Schedule posts in advance using approved scheduling tools
• Monitor comments and direct messages and respond to routine engagement
• Escalate sensitive communications when needed

Requirements

• - 3–15 years of experience managing social media and digital communications
• - Demonstrated experience creating content for multiple social media platforms
• - Strong graphic design and content creation skills
• - Experience creating short-form video content for social media
• - Understanding of practical SEO techniques for content optimization
• - Strong writing skills, particularly caption writing and adapting long-form content
• - Experience tracking analytics and reporting on digital performance
• - Ability to manage deadlines and work independently
• - Strong attention to detail and commitment to brand consistency
• As a prerequisite, the successful candidate must believe in the core values of WAW and be driven by its mission. Beyond that, we are seeking a candidate who is both strategic and creative. They are comfortable managing day-to-day execution while thinking ahead about growth opportunities. They take initiative, bring forward ideas, and understand how digital platforms support storytelling, fundraising, and audience engagement. They are organized, responsive, and able to balance creativity with consistency.

Preferred

• - Experience working with nonprofit organizations
• - Experience supporting fundraising or awareness campaigns
• - Familiarity with social media scheduling tools
• - Basic photo and video editing skills
• - Experience using Google Analytics or similar tools
• - Understanding of audience engagement strategies for mission-driven organizations
• - Experience working with program and finance teams.
• - Demonstrated commitment to women’s advocacy and human rights.