Responsibilities

• Develop and maintain a comprehensive social media strategy aligned with campaigns, fundraising priorities, and storytelling goals
• Determine platform-specific posting cadence and content approaches
• Identify opportunities for audience growth and engagement
• Tailor content to individual platforms such as Instagram, Facebook, X, and LinkedIn
• Recommend new ideas and approaches that reflect current social media trends
• Maintain a rolling social media content calendar
• Schedule posts in advance using approved scheduling tools
• Monitor comments and direct messages and respond to routine engagement
• Escalate sensitive communications when needed
• Create daily and weekly social media content, including: Static posts, Carousels, Stories, Short-form video content such as reels

Requirements

• 3–5 years of experience managing social media and digital communications
• Demonstrated experience creating content for multiple social media platforms
• Strong graphic design and content creation skills
• Experience creating short-form video content for social media
• Understanding of practical SEO techniques for content optimization
• Strong writing skills, particularly caption writing and adapting long-form content
• Experience tracking analytics and reporting on digital performance
• Ability to manage deadlines and work independently
• Strong attention to detail and commitment to brand consistency

Preferred

• Experience working with nonprofit organizations
• Experience supporting fundraising or awareness campaigns
• Familiarity with social media scheduling tools
• Basic photo and video editing skills
• Experience using Google Analytics or similar tools
• Understanding of audience engagement strategies for mission-driven organizations
• Experience working with program and finance teams.
• Demonstrated commitment to women’s advocacy and human rights.