Social Media Coordinator

Nashville, TN (On-site)

$45K/yr – $50K/yrEntry LevelFull time

Posted 3 weeks ago

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Job Summary

Own social voice and content engine for a fast-growing fashion brand, focusing on short-form video, live video, and community engagement across IG/TikTok; plans, creates, and curates content with the marketing team; tight cadence for stories, comments, and VIP groups, plus live sessions and cross-team content prep.

  • Ownership: content creation and platform storytelling across Instagram, TikTok, and live video.
  • Operations: plan campaigns with marketing, manage content calendars, and prep assets for sales and drops.
  • Engagement: community management, comments, VIP groups, and influencer-led content adaptation.

Job Description

  • Strategize and plan with our marketing team for upcoming campaigns and ideas on how to bring Pink Lily to life
  • Bring products to life with creative and engaging content
  • Schedule, caption, and create engaging content on various Pink Lily platforms.
  • Assist with Live Videos on social media livestreams throughout the work week as needed
  • Support in creating Instagram stories throughout the week
  • Assist with attaining content for all upcoming sales, edits, collections, graphic drops, and more
  • Work with team to have items submitted and pulled ahead of time to be ready for content days with models
  • Thrive on content and stay up to date with social media platforms and their features
  • Assist with editing videos / TikTok / Reels and iPhone to post on social media.
  • Engage with customers through comments and VIP groups
Pink Lily logo

Pink Lily

Pink Lily is one of the fastest growing online boutiques in the country. We are committed to providing affordable fashion that makes all women feel beautiful and confident. We want to celebrate women of all shapes, sizes and color and really set the stage to help empower ALL women everywhere.Shop online 24/7 at www.pinklily.com.

Founded in 2014
Nashville, Tennessee, USA
185 employees (39 in marketing)

Traffic Signals

Monthly Visitors
495.1K
Monthly Google Ads Budget
$2.6K
Traffic Source Mix
Search
29.5%
Direct
61.6%
Referral
4.3%
Social
3.6%
Paid
0.9%

Headcount Trend

Current headcount: ~182

Marketing Team

Marketing Team Size
22 (12% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Private Equity, 7 years ago

Funding History

  • Apr 2019
    Private Equity