Responsibilities

• Lead development and execution of social media content across Pacers Sports & Entertainment brands:
• Build and maintain content calendars across assigned brands.
• Manage posting process from ideation to approval and execution.
• Write copy that engages fans across all social platforms.
• Manage pregame, in-game and postgame social media posts across channels.
• Collaborate across departments to produce content that elevates the brand.
• Proactively interacts, engages, and communicates with fans across all social platforms.
• Discover ways to amplify social content via media partners, influencers, etc.
• Monitor platform performance and make adjustments as needed for optimization.
• Proactively bring forward new ideas and creative approaches to elevate content.

Requirements

• Bachelor’s degree from a four-year college or university and at least one year of professional experience, and/or a combination of graduate level education (i.e. MBA) and experience.
• Previous experience running brand accounts in high-level sports at the collegiate or professional level.
• Strong knowledge working with Adobe Creative Cloud, with an emphasis on Lightroom, Photoshop and Adobe Premiere.
• Understanding of social media platforms, their audiences, and how content performs on each, including but not limited to Facebook, Twitter/X, Instagram, YouTube, Snapchat, LinkedIn, TikTok, Threads, and other emerging channels.
• Ability to multitask with a high attention to detail and strong organizational skills.
• An understanding of the game of basketball and a knowledge of the G League, WNBA, and NBA.
• The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• While performing the duties of this job, the employee is regularly required to sit, stand, walk, move heavy objects, use a computer, use a 10-key calculator, use a telephone, speak, hear, and write.
• While performing the duties of this job, the noise level in the office work environment is usually moderate and the noise level in Gainbridge Fieldhouse / game environment is usually loud. The stress level may become high during certain times of the year.