Social Media Coordinator

New York City, NY (Hybrid)

$22/hr – $25/hrEntry LevelPart time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the hands-on social content engine for Instagram and TikTok, owning calendar, workflows, and performance to drive brand visibility in fashion and luxury spaces.

  • Content creation, scheduling, and publishing to align with a cohesive brand aesthetic across platforms.
  • Performance monitoring and optimization to improve engagement and reach using trends and insights.
  • Cross-team collaboration to support product launches, campaigns, and events and maintain brand consistency.

Job Description

Responsibilities

  • Curate, create, and publish content across Instagram and TikTok.
  • Assist in developing and maintaining a consistent social media calendar.
  • Schedule and manage posts to ensure timely and strategic content distribution.
  • Create engaging photo, video, and short-form content aligned with the brand's aesthetic and voice.
  • Monitor content performance and provide insights and recommendations for optimization.
  • Help establish efficient social media workflows and content management processes.
  • Maintain consistency in messaging, visual presentation, and brand identity across platforms.
  • Stay informed on emerging social media trends, platform updates, and industry best practices.
  • Collaborate with internal teams to support product launches, campaigns, events, and other brand initiatives.
  • Support the overall growth and visibility of the brand's digital presence.

Requirements

  • Previous experience managing social media accounts, preferably within fashion, luxury, beauty, editorial, lifestyle, or a related client-focused industry.
  • Strong understanding of Instagram and TikTok platforms and content best practices.
  • Experience with content scheduling and social media management tools.
  • Excellent written communication and visual storytelling skills.
  • Strong organizational skills with the ability to manage multiple projects and deadlines.
  • Proficiency in creating and editing short-form video content.
  • Self-starter with a proactive mindset and strong attention to detail.
  • Expertise or strong proficiency with digital tools (ex: Notion or similar, Microsoft Office Suite, Google Workspace, Adobe Suite, Canva, CapCut, etc.) and ability to learn new platforms quickly.
  • Passion for luxury fashion and contemporary culture.

Preferred

  • Associate’s or Bachelor’s degree
  • Agile pivoting for tasks and changing priorities in a fast-paced collaborative setting.