Social Media Coordinator

New York, USA (Remote)

Salary Not AvailableFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Description

The Role

The Dink is the leading media and events brand in pickleball, the fastest growing sport in the world. We are searching for a talented Social Coordinator to implement and maintain a strong online presence for The Dink Pickleball and Minor League Pickleball (MiLP) social accounts.

This is a unique opportunity to manage a sports media brand that reaches millions of people daily. The Social Coordinator will create engaging content, monitor the pickleball ecosystem and drive audience growth across multiple platforms.

Expect to attend various pickleball tournaments, celebrity pro-ams, brand activations and other events. We are looking for someone who is creative, detail oriented, growth-minded and an expert in the latest trends and best practices across social media. If you're a creative storyteller with a passion for sports and social media, we'd love to hear from you. Join The Dink and help shape the future of pickleball content!

What You'll Own

  • Craft copy and execute posts across a variety of social channels, including Instagram, Facebook, TikTok, Twitter, and YouTube
  • Be a master of finding UGC and new content first
  • Possess strong hook writing and communication skills
  • Interact with our community of fans and athletes
  • Own and execute against a social content calendar
  • Monitor social interactions daily, using feedback to better inform future social executions
  • Discover new and emerging external creators and implement ways to collaborate on video executions
  • Execute basic photo and video editing on relevant social platforms

What We're Looking For

  • Proficiency using Instagram, TikTok, YouTube, X/Twitter, Facebook, Threads, and other emerging social media platforms
  • Ability to multitask and exercise strong editorial judgement in a fast-paced environment
  • Ability and willingness to work flexible hours to cover major events and breaking news
  • Motivated, self-starter with a no-task-too-small attitude
  • Strong written, verbal, communication skills
  • Ability to react quickly and positively to real-time trends, hiccups, and comments
  • Expertise in social trends and culture
  • Understanding of the Pickleball landscape (Culture, Products, Leagues and Athletes)

Nice To Have

  • Previous experience in the sports, entertainment, or live events industry
  • Someone who plays pickleball is a huge plus

To be considered, serious candidates must send samples of previous work (e.g. portfolio, links to social media posts), resume and a brief description of your familiarity with pickleball and why you are a good fit to thedinkteam@heydink.com

About The Dink

The Dink is the leading media and events brand in the fastest-growing sport in the world. What started as a newsletter has grown into a full-stack media company reaching millions each month across newsletters, podcasts, video, social, web, and live events.

Brands don’t work with The Dink for impressions alone, they work with us because we deliver thoughtful storytelling, measurable performance, and long-term partnership value.

The Dink Pickleball logo

The Dink Pickleball

Pickleball news & media for 1 million enthusiasts across a network of newsletters, podcasts, website and social media. The Dink is also the creator of the sport's #1 subscription box, The Pickleball Box, and produces PicklePod, voted the #1 podcast in pickleball co-hosted by multi-time PPA Tour, APP Tour and Major League Pickleball Champion, Zane Navratil. The company's events arm holds celebrity and pro-am events, livestreams pro tournaments & exhibitions and hosts The Dink Minor League, the largest amateur team-based circuit of over 200 tournaments including 7 Regional Championships and a National Championship across the US, Canada, Mexico, Australia, China and India. The Dink is a subsidiary of Upswing Sports, a portfolio of minority and majority investments in media, tech and e-commerce.

Founded in 2020
New York, New York, USA
21 employees (7 in marketing)