Social Media & Content Specialist at Loaves & Fishes MN | Minneapolis, MN

Loaves & Fishes MN

Social Media & Content Specialist

Minneapolis, MN (Hybrid)

Salary Not AvailableMid Level2+ years expPart time

Posted 6 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own social storytelling for a nonprofit by turning events and on-site moments into short-form video and daily posts, while building engagement and reporting progress to a Communications Manager.

Content Production: On-site photo/video capture and quick-turn Reels/Stories that align with brand voice.
Social Management: Daily posting across Facebook, Instagram, and LinkedIn with strategic tagging to expand reach.
Engagement & Analytics: Active community management and monthly performance reviews with optimization ideas.

Job Description

Execute the established content calendar and social media framework developed by the Communications Manager.
Attend meal services, warehouse operations, and events to capture real-time photo and video content.
Create short-form video (Reels/Stories) and compelling visual storytelling aligned with brand guidelines.
Conduct brief interviews with staff, volunteers, and partners to highlight impact and culture.
Own day-to-day posting across Facebook, Instagram, and LinkedIn.
Tag partners, sponsors, and community organizations to expand reach and visibility.
Actively manage engagement (comments, messages) in alignment with brand voice.
Track performance metrics and provide monthly reporting with recommendations for optimization.
First 30 Days: Align with Communications Manager on voice and campaigns; review content calendar; begin on-site content capture.
First 60 Days: Independently execute weekly content cadence; increase engagement and tagging discipline; deliver first performance summary.

First 90 Days: Demonstrate consistent brand-aligned storytelling; show measurable growth in engagement and reach; operate in lock step with Communications Manager on campaigns and priority initiatives.

Education: Bachelor’s degree in Marketing, Communications, Journalism, or related field preferred (or equivalent experience).
Experience: 2–5 years managing social media for a nonprofit, brand, or mission-driven organization. Demonstrated experience with short-form video creation and growing digital communities.
Position Qualities: Fast-moving self-starter; strong storyteller; comfortable in live environments; organized and deadline-oriented; creative, visually savvy, and passionate about community impact.

$20 per hour (DOQ). Part-time (20–25 hours/week). Flexible schedule with required on-site presence. Opportunity to elevate the voice of a 40+ year community institution.

Our mission is to provide healthy meals to Minnesotans in areas where need is greatest.

Loaves & Fishes MN

We serve free, healthy meals to Minnesotans, with dining that includes a local farm-to-table approach during Minnesota’s growing season. Our meal program began in 1982 with one dining site each in Minneapolis and St. Paul. Since that time we have grown to serving over one million meals annually at over 70 meal outlets, are present in 8 Minnesota counties, and are the largest open to the public meal program in the state. We are always guided by our vision that all people, regardless of socioeconomic, cultural or ethnic background, deserve to meet their basic needs for food, dignity and respect.

Founded in 1982

Minneapolis, Minnesota, USA

www.loavesandfishesmn.org