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Social Media Content Producer

Paoli, PA (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 7 weeks ago

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Job Summary

Own cross-platform video content from ideation through optimization, with a system for scalable production and data-driven iteration across YouTube, Instagram, TikTok, and Facebook.

  • Ownership: manage a unified content engine, calendars, and repurposing to widen reach and maintain momentum.
  • Execution: edit, craft hooks and thumbnails, and apply platform best practices to grow retention and engagement.

Job Description

Responsibilities

  • Develop and execute a cross-platform content strategy (YouTube, Instagram, TikTok, Facebook)
  • Edit and produce both long-form and short-form video content
  • Create and optimize thumbnails, hooks, captions, and titles
  • Analyze performance metrics (retention, engagement, reach, CTR) and iterate content
  • Manage content calendar and scheduling across all platforms
  • Repurpose content into multiple formats for distribution
  • Build scalable systems for consistent content production
  • Assist influencer outreach and collaboration efforts
  • Stay on top of trends and platform-specific best practices

Requirements

  • Proven experience growing social media accounts across multiple platforms
  • Strong understanding of short-form content (Reels, TikTok, Shorts)
  • Experience with long-form content strategy (YouTube or similar)
  • Proficiency in video editing (Premiere Pro, Final Cut, CapCut, or similar)
  • Deep understanding of hooks, retention, and audience psychology
  • Ability to create content systems and workflows
  • Strong organizational and execution skills
  • Self-starter who can take ownership and drive results

Benefits

  • Relocation assistance

Marketing Team

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