Social Media & Content Marketing Specialist (Fashion) at Oceanus The Label | Miami, FL

Oceanus The Label

Social Media & Content Marketing Specialist (Fashion)

Miami, FL (On-site)

Salary Not AvailableMid LevelTemporary

Posted 2 months ago

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Job Summary

Shape the social content strategy and execution for luxury swimwear, turning engagement into community growth and sales, by partnering with the founder and creators to move fast on launches and campaigns.

Content strategy across Instagram, TikTok, and social platforms to drive momentum
Campaign execution with Reels, UGC, and creator partnerships to accelerate growth
Launch/event promotion and community-building initiatives to convert engagement into sales

Job Description

Responsibilities

Leading content strategy across Instagram, TikTok, and other social platforms
Driving Reels, UGC, creator partnerships, and campaign ideas
Helping build excitement around launches, events, and Miami Swim Week
Supporting marketing strategy and identifying growth opportunities
Working closely with the founder and wider team on fast-paced creative execution
Helping turn social engagement into stronger community growth and sales

Requirements

Strong experience in content strategy, social media marketing, and brand storytelling
Someone who understands what’s already working across Reels, TikTok, UGC, creators, and performance-driven content
Ability to identify opportunities quickly and execute fast-moving campaigns
Experience working with creators, influencers, and digital talent
Someone highly proactive, organised, creative, and culturally plugged-in
A strong eye for luxury fashion, swimwear, lifestyle, and visual branding
Understanding of conversion-focused social content and bringing product to life online

Oceanus The Label

Oceanus is redefining luxury swim and resort wear with bold femininity and unapologetic glamour. Inspired by vintage silhouettes and empowered by modern artistry, each piece is designed to celebrate confidence, individuality, and self-expression.Hand-embroidered with precision and crafted from sustainable materials, our collections fuse timeless elegance with playful nostalgia — creating statement pieces that transcend the beach and belong on every journey.Worn by celebrities and featured in leading fashion publications, Oceanus is more than a label — it’s a movement celebrating the empowered woman who owns her style, her story, and her summer.

Founded in 2023

Greater London, England, GBR

14 employees (6 in marketing)

oceanusthelabel.com