Social Media and Content Manager

Responsibilities

• Utilizes best practices for digital execution to enhance social media presence and effectiveness.
• Cultivates partnerships and campaigns to promote key initiatives and events.
• Provides guidance and support to facilities for brand messaging on social media platforms.
• Shares stories of inspiration and expertise to build community and brand awareness.
• Boosts social media content and consults on paid social media strategies.
• Develops and maintains social media handles to effectively across social media platforms.
• Creates and curates engaging content that aligns with marketing campaigns and brand messaging.
• Manages the social media calendar to ensure timely and relevant posts.
• Analyzes social media metrics to track performance and adjust strategies as needed.
• Other duties as assigned.

Requirements

• Education - Associate [Required]
• Work Experience - 2+ experience [Required]

Preferred

• Proficient in back end website and social media platforms and software systems to effectively execute and maintain public facing pages on various social media sites. [Preferred]
• Proficient in the use of various social media platforms including but not limited to, Facebook, Instagram, Twitter, LinkedIn, Pinterest and YouTube. [Preferred]
• Ability to use video, photo and edit capabilities from a smartphone to produce content for social media platforms. [Preferred]
• Demonstrates leadership and management skills that unites the team and builds positive working relationships across departments. [Preferred]
• Demonstrates strong professional interpersonal skills and ability to interact with all levels of management (internal and external), as well as media partners, vendors, community partners and the general public. [Preferred]
• Ability to bridge the gap between executive leadership and front-line staff, creating action plans and messaging covering a multitude of campus and system goals shared across a variety of internal vehicles. [Preferred]
• Proficient with Microsoft Office programs to include: PowerPoint, Excel, Word and Outlook. [Preferred]
• Must have strong organizational skills, strong attention to detail and ability and willingness to multi-task and manage multiple projects in a fast-paced environment. [Preferred]
• Strong time management and project management skills with ability to finish projects on deadline. [Preferred]
• Assist in development and implement crisis communication plans as it relates to social media. [Preferred]

Benefits

• Benefits from Day One: Medical, Dental, Vision Insurance, Life Insurance, Disability Insurance
• Paid Time Off from Day One
• 403-B Retirement Plan
• 4 Weeks 100% Paid Parental Leave
• Career Development
• Whole Person Well-being Resources
• Mental Health Resources and Support
• Pet Benefits