Responsibilities

• Develop and execute a 6 - 8 week social media content plan specifically for the Gamma Psi chapter of Delta Phi Epsilon.
• Create engaging Instagram, TikTok, and other platform content that showcases the Delta Phi Epsilon experience.
• Monitor trends and adapt content to resonate with current college students.
• Maintain a consistent posting schedule throughout the campaign.
• Foster authentic conversations that generate interest in Delta Phi Epsilon.
• Build and maintain a lead list of 75–100 qualified Potential New Members (PNMs) prior to recruitment.
• Track conversations, interactions, and interest levels of PNMs.
• Provide introductions and detailed notes to the recruitment consultants before they arrive on campus.
• Collaborate with the communications and growth department to ensure brand standards are met throughout the social media platforms.
• Provide weekly progress updates, including: content performance, engagement metrics, number of PNMs identified and lead pipeline progress.

Requirements

• Recent Delta Phi Epsilon alumna in good standing
• Strong understanding of Instagram, TikTok, and current social media trends
• Excellent written communication skills
• Comfortable initiating conversations through social media
• Self-starter who can work independently in a remote environment

Preferred

• Canva experience preferred
• Basic video editing experience preferred

Benefits

• Flexible schedule