Responsibilities

• Full commercial accountability — P&L ownership across a major social portfolio, with real authority to set strategy, drive revenue and manage profitability.
• A team worth leading — inspire, develop and challenge a high-performing group of social practitioners who are serious about their craft.
• Senior client relationships — you'll be in the room with CMOs and board-level stakeholders, providing counsel that shapes long-term brand strategy.
• New business leadership — from spotting the opportunity to leading the pitch, you'll be the commercial engine behind Smarts' growth.
• Agency-wide influence — contribute to Smarts' strategic direction, AI and platform innovation agenda, and the future of the social practice itself.

Requirements

• 6–8 years of social media experience, including time at a senior strategic level
• A track record of delivering transformational campaigns for ambitious, high-profile brands
• A history of stakeholder/client management and a track record of getting things from point A to point Z in complex and nuanced organizations
• Genuine people leadership experience, you know how to build teams, not just manage them
• Commercial credibility that holds up in a room full of senior clients
• Deep platform knowledge and genuine curiosity about where social is going next
• Experience in cross-functional, multi-market environments