Responsibilities

• Create social and digital media content across platforms.
• Implement social and digital media strategy.
• Demonstrate IWCC’s core mission, vision and values.
• Create social and digital media content including videos, images and written messaging.
• Manage and oversee select Iowa Western social media accounts.
• Assist in the development and implementation of social and digital media strategy.
• Collaborate with the Sports Marketing department and with social media and marketing colleagues across other departments on both strategy and content creation.
• Update social media posting schedules.
• Monitor conversations and online activity across the institution to ensure those representing IWCC online are following guidelines and best-practice tools.
• Encourage greater participation and grow Iowa Western’s social media participation.
• Monitor trending hashtags and topics to identify opportunities to integrate with college
• Track social and digital marketing efforts.
• Improve results by evaluating and re-designing processes, approach, and coordination.
• Update job knowledge through educational and professional development opportunities personal networks.
• Other duties as assigned