Content Director (Full Time, Remote)
Pulso
USA (Remote)
$90K/yr - $125K/yrIn-houseFull-timeSenior level5+ years exp.
5 hrs ago
Social & Content Strategy Lead
Irvine, CA (On-site)
Salary Not AvailableSenior Level8+ years expFull time
Posted 5 months ago
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Job Summary
The role leads Renpho’s brand content strategy and editorial direction, establishing pillars, narrative arcs, and global guidelines used by US and China teams. It emphasizes consistency across channels, collaborations with PR and design, and scalable systems beyond one-off posts. Requirements highlight 8+ years in brand content with global experience and a brand-first mindset.
Job Description
Responsibilities
- Own brand-level content strategy and editorial direction
- Define content pillars, themes, and narrative arcs
- Create global content guidance used by US and China teams
- Partner with PR, Influencer Strategy, and Design on messaging inputs
- Provide messaging inputs for new product launches and sales channels
- Review content for narrative consistency
- Define Renpho’s brand narrative and POV
- Build a scalable content system (not one-off posts)
- Ensure consistency across social, influencers, PR inputs, and retail storytelling
RENPHO
2.2 Glassdoor
Founded in California in 2016, RENPHO was built to bridge the gap between premium quality lifestyle innovations and simplified, health and wellness accessibility. Our journey started with our flagship Elis 1 Smart Body Fat Scale and has since grown into an ecosystem of smart, App-connective lifestyle products that provide technologically advanced solutions to all. RENPHO technologies are researched and developed closely with users and industry experts at the helm. Only the best Product Innovations and App experiences make it into the homes of our 18+ million RENPHO users and counting worldwide, our EMPOWER YOUR WELLNESS community.OUR MISSIONTo enhance our users health, wellness and fitness journey with an ecosystem of accessible smart solutions and EMPOWER YOUR WELLNESS.OUR VISIONTo create a growing ecosystem of smart lifestyle products that provide technologically advanced solutions which are essential and accessible to consumers.
Founded in 2016
Irvine, California, USA
100 employees (28 in marketing)
28% recommend to a friend
Traffic Signals
Monthly Visitors
281.4K
Monthly Google Ads Budget
$14K
Traffic Source Mix
Search
46.5%
Direct
44%
Referral
5.7%
Social
2.6%
Paid
1.1%
Headcount Trend
Current headcount: ~103
Marketing Team
Marketing Team Size
23 (23% of company)
