Responsibilities

• Hands-on content production: shooting, editing, and personally publishing shoppable videos daily, our historical benchmark is 3+ videos/day, but part of your job is helping us find the right cadence
• Regular on-camera appearances, you may be a primary face of the brand across our channels, alongside sourcing and featuring other on-camera talent
• TikTok SEO: product tagging, captions, hashtags, hooks, covers, and publishing timing
• Product prioritization, informed by new arrivals, sell-through, and the K-pop comeback/release calendar
• Weekly TikTok Shop performance reporting, what's working and why
• Instagram and Facebook presence, built out as TikTok Shop cadence stabilizes
• Support for live-selling sessions, filming, product staging, prep (hosting not required)
• Regular time at our retail store, building relationships with our customer/collector community and finding people who are naturally good on camera

Requirements

• A genuine K-pop fan, you know comebacks, photocards, POBs, biases, and fandom language, and can talk shop with our customers naturally
• 2+ years of hands-on experience creating and publishing short-form commerce or brand content
• Comfortable being on camera regularly, energetic, personable, and natural on video, not just skilled behind the lens
• Comfortable with TikTok Shop mechanics, or a fast learner with strong short-form platform instincts
• Real, working fluency with AI tools (ChatGPT/Claude) for research, ideation, and workflow, beyond just writing captions
• Based in the Denver area, available for regular in-office and in-store days