Responsibilities

• Execute the strategic roadmap and ongoing growth plan for assigned TikTok Shop accounts.
• Support client objectives into Shop priorities, promotional plans, investment recommendations, and measurable performance goals.
• Analyze GMV, traffic, conversion, advertising, product, promotional, and operational performance to identify growth opportunities.
• Recommend product assortment, hero SKUs, bundles, pricing, discounting, merchandising, and seasonal initiatives.
• Develop integrated account plans across Shop operations, creator activity, promotions, paid amplification, inventory, and client priorities.
• Identify responsible expansion opportunities across products, brands, services, markets, or TikTok Shop capabilities.
• Support new TikTok Shop launches from kickoff through operational readiness and post-launch stabilization.
• Support launch roadmaps, timelines, ownership matrices, dependencies, and escalation plans.
• Coordinate required business, operational, catalog, payment, fulfillment, and platform-access inputs.
• Ensure Seller Center, Shopify, product feeds, paid media, tracking, and reporting systems are connected and launch-ready.

Requirements

• 3-4+ years of experience in ecommerce, marketplace operations, social commerce, retail media, paid commerce, digital marketing, or integrated account leadership.
• Hands-on experience managing TikTok Shop accounts, marketplace programs, or comparable ecommerce environments.
• Working knowledge of TikTok Shop Seller Center, Shopping Ads, Shopify, catalog management, product feeds, and ecommerce reporting.
• Demonstrated ability to connect operational execution with commercial growth and translate performance data into clear recommendations.
• Experience support ing client relationships and presenting strategic recommendations.
• Strong understanding of product merchandising, promotional planning, pricing, inventory, fulfillment, and conversion.
• Strong project management skills with experience managing cross-functional launches and complex dependencies.
• Experience following SOPs, quality-control processes, reporting standards, or repeatable operating workflows.
• Ability to prioritize urgent platform issues, client needs, performance opportunities, and planned initiatives.
• Strong written, verbal, and executive communication skills.

Preferred

• Agency experience managing multiple consumer brands across beauty, CPG, home, lifestyle, wellness, or retail.
• Familiarity with creator commerce, affiliate programs, product seeding, shoppable content, and creator-led paid amplification.
• Experience resolving catalog, inventory, integration, fulfillment, or Shop-health issues.
• Experience with ecommerce reporting tools, contribution margin, media efficiency, inventory forecasting, commerce profitability, or TikTok Shop partner relationships.

Benefits

• Healthcare : Medical, Dental, Vision, Accident, Critical Illness, Life & Disability, FSA/HSA Options
• Retirement : Company-sponsored 401(k) option with Company match
• PTO : Generous Paid Time, Sick Time, Floating Holidays, Volunteer Day, and Bereavement Time
• Paternal Leave : Paid 12-week leave for primary parent and 2-week for secondary parent
• Holiday : 10 paid holidays, along with light week between Christmas and New Years
• Fringe : Mental Health Days, Health and Wellness Reimbursement, Employee Assistance Program, Employer-paid Coaching Sessions