S/L Student Social Media Manager

Responsibilities

• Manage the team's social media accounts- primarily Instagram
• Create and publish content that promotes Westminster Cross Country and Track & Field student-athletes, coaches, competitions, and team accomplishments.
• Design graphics, reels, highlight videos, and other digital content.
• Provide live event coverage during competitions when appropriate.
• Monitor social media engagement and respond to messages and comments as directed.
• Assist with recruiting-focused content that showcases the Westminster student-athlete experience.
• Coordinate with coaching staff to ensure content aligns with program goals and university branding standards.
• Maintain a positive and professional online presence that reflects Westminster University's mission and values.
• Assist with special projects, marketing initiatives, and other duties as assigned by the coaching staff.

Requirements

• Must be a currently enrolled Westminster University student in good academic standing.
• Strong knowledge of major social media platforms and content creation tools.
• Excellent written and verbal communication skills.
• Strong organizational skills and attention to detail.
• Ability to work independently and meet deadlines.
• Availability to attend select practices, competitions, and team events, including occasional evenings and weekends.

Preferred

• Experience managing social media accounts for organizations, teams, or businesses.
• Experience with Canva, Adobe Creative Suite, CapCut, or similar graphic design and video editing software.
• Photography and videography experience.
• Interest in collegiate athletics, cross country, and track & field.
• Creative content development
• Graphic design
• Photography and videography
• Video editing
• Social media analytics
• Time management