Pinterest Content & Marketing Specialist (Organic & Paid)
Marble Systems Inc.
New York City, NY (Remote)
In-houseContractMid level
17 hrs ago
SEO/GEO Content Writer
Raleigh, NC (Hybrid)
$66K/yr – $75K/yrMid Level2+ years expFull time
Posted 2 months ago
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Job Summary
Drive the development and execution of client SEO/GEO strategies across multiple projects to improve brand visibility and search performance.
- Own the end-to-end SEO/GEO strategy and client communications.
- Must-have: 2+ years of writing experience in a marketing or deadline-driven role.
- Standout: Collaboration with SEO Technical Analysts to translate research into a cohesive multi-client strategy and cross-channel planning.
Job Description
Responsibilities
- Understand your client’s products/services and target markets, and research the client’s competitive search landscape to identify opportunities to build the client’s core brand message and expertise, experience, authoritativeness, and trustworthiness (E-E-A-T).
- Conduct topical keyword, entity, and prompt fan-out research for category, product, blogs, and informational pages.
- Create optimized copy for all page types, including performing qualitative or quantitative research as needed for topic pillars and sub-pillars.
- Partner with an SEO Technical Analyst to review off-site authority signals through backlink analysis, third party reviews, and unlinked mentions.
- Collaborate with an SEO Technical Analyst to synthesize competitive landscape research and keyword research into a cohesive individualized SEO/GEO strategy for your clients.
- Spearhead the communication and execution of SEO/GEO strategies you develop.
- Manage multiple projects and topics simultaneously, seamlessly moving from niche to niche as needed, and adhering to deadlines.
- Build strong client relationships by creating and sending meeting agendas and follow-ups, leading calls, helping organize client visits, and providing proactive communication regarding account strategy.
- Monitor organic search performance through a variety of tools like Google Analytics, Google Search Console, keyword rank trackers, and LLM visibility applications.
- Contribute to monthly SEO/GEO performance reports and communicate results, findings, and strategies to clients.
- Work with sales and SEO team members to deliver SEO/GEO pitches to prospective clients as needed.
- Collaborate with team members from other marketing channels to ensure a cohesive strategy for shared clients.
Requirements
- Bachelor’s degree
- 2+ years of writing experience in a marketing or deadline-driven role.
- A strong attention to detail and the ability to multitask.
- Excellent verbal and written communication and presentation skills.
- Passion for SEO/GEO and a proactive attitude toward enhancing knowledge and self-development.
- Curiosity about the changing organic search landscape and openness to experimenting with AI tools.
- Embodies ROI’s core values and is willing to contribute to a collaborative team environment.
Preferred
- Adapt seamlessly to different brand voices
- Experience with AI tools and emerging technologies in content strategy
Benefits
- Work-life integration supported by a hybrid work environment and core office hours
- Thoughtfully designed workspace for collaboration, deep work, and downtime
- 20 days of PTO with incremental increases as your ROI career progresses
- 10 paid holidays
- Comprehensive physical and mental health benefits (ROI covers 100% of the cost for employee medical and dental)
- Paid disability and life insurance
- Monthly education bonus
- Training and mentorship programs designed for personal and professional growth
- Team lunches twice per quarter
- Quarterly team builders
ROI Revolution
4.5 Glassdoor
ROI Revolution is a digital marketing agency that guides consumer brands to profitable growth. We design and implement strategies that enable you to solve critical problems, capitalize on untapped opportunities, and successfully navigate change. Since 2002, we’ve helped brands reach their potential by combining digital strategy with the best in performance marketing services, including paid media and website optimization. Leaders who partner with ROI Revolution gain the confidence of knowing that they’re positioned to achieve their brand’s goals for growth and profitability – and to enable the type of transformation that leads to long-term success.
Founded in 2002
Raleigh, North Carolina, USA
114 employees (38 in marketing)
92% recommend to a friend
96% CEO approval
Traffic Signals
Monthly Visitors
14.1K
Monthly Google Ads Budget
$739
Traffic Source Mix
Search
36.2%
Direct
47.4%
Referral
8.8%
Social
5.5%
Paid
1.3%
Headcount Trend
Current headcount: ~114
Marketing Team
Marketing Team Size
38 (33% of company)
