SEO Specialist

San Diego, CA (On-site)

Salary Not AvailableMid Level2+ years expSalaried Ft

Posted 2 months ago

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Job Summary

Own scalable SEO programs across a multi-client dental portfolio, driving visibility and growth through technical SEO, content optimization, and local search while partnering with web, content, and paid media teams.

  • Lead scalable SEO strategies and coordinate with web, content, and paid media teams to deliver holistic results.
  • Own technical audits, schema, local rankings, and on-page optimization to improve search visibility across multiple locations.

Job Description

Responsibilities

  • Develop & Execute SEO Strategies: Implement scalable, results-driven SEO strategies that drive growth across a large, diverse portfolio of dental clients
  • SEO Content Optimization: Develop content strategies, perform keyword research, and optimize web copy for SEO performance
  • Website Optimization & Technical SEO: Improve website performance and search engine rankings by implementing best practices in technical SEO, including schema markup, site architecture, internal linking, alt text, and page speed optimization
  • Local SEO & Google Business Profile Optimization: Execute local SEO strategies, including citation management, local keyword targeting, and Google Business Profile enhancements
  • Performance Analysis & Reporting: Analyze data from Google Analytics, Google Search Console, SEMrush, Ahrefs, Screaming Frog, Agency Analytics and other third party platforms to measure SEO success
  • Cross-Functional Collaboration: Work closely with the web, content, and paid media teams to create a holistic SEO approach for clients
  • Time & Project Management: Manage your workload effectively to meet deadlines across a high volume of client accounts

Requirements

  • 2-3 years of SEO experience in an agency setting managing SEO for multiple clients
  • Strong technical SEO knowledge, including site audits, schema markup, and local SEO
  • Proficiency with SEO tools, including Google Search Console, Google Analytics 4, SEMrush, Ahrefs, Screaming Frog, and Agency Analytics
  • Experience in local SEO, including Google Business Profile optimization, Yext / Moz citation management, and multi-location SEO strategies
  • Hands-on experience with CMS platforms, including Webflow and WordPress
  • Ability to communicate SEO concepts effectively in client meetings and internal discussions
  • 2-3 years of experience in an SEO-focused agency environment managing multiple client accounts

Preferred

  • Experience with dental or healthcare industry SEO
  • SEO certifications
  • Proven success driving local SEO growth for multi-location or service-based businesses
  • Experience managing SEO for businesses in competitive local markets
  • Problem solver with a hungry, scrappy personality with a positive attitude and aims to deliver
Wonderist Agency - Dental Marketing logo

Wonderist Agency - Dental Marketing

Wonderist Agency is a full-service marketing agency for dental practices to help them grow their new patient base through a personalized, results-focused marketing plan. We pride ourselves on our personalized approach to each of our client's needs and are committed to working as part of your existing team.Our ServicesAccount Management: Are you tired of managing lots of marketing partners and trying to figure out what works and what doesn't? We provide dedicated Account Managers that build your strategy, find new opportunities, keep everything organized, and moving forward. We make sure we have a phone call once a month to provide you with a status update and a second phone call once a month to report on the results.Search Engine Optimization (SEO): We focus on quality over quantity to build onsite content and offsite backlinks that consistently put your website on page one.Digital Paid Advertising: In addition to search engine optimization, we focus on branded and direct response marketing to reach your target customers on Google, Facebook advertising networks.Social Media: We focus on unique content creation and brand engagement to ensure an ongoing relationship between your business and current and prospective patients while building targeted product campaigns that reach prospective customers and re-market to interested or existing patients.Web Development: We build beautiful Wordpress websites that stand out! All our websites are mobile responsive and optimized to convert traffic into phone calls. Our websites live on a premium hosted platform that is blazing fast with no downtime.Photo & Video Production: We take and edit beautiful photos and videos that tell the story of your practice so prospective new patients can get to know you before they even pick up the phone.Brand Development: Customized development of practice brand logo, style, mission statement, tagline, and website address.

Founded in 2011
San Diego, California, USA
70 employees (30 in marketing)

Traffic Signals

Monthly Visitors
199.1M
Monthly Google Ads Budget
$202.6K
Traffic Source Mix
Search
21.6%
Direct
52.8%
Referral
4.7%
Social
20.8%
Paid
0.1%

Headcount Trend

Current headcount: ~70

Marketing Team

Marketing Team Size
23 (33% of company)
Median Career Experience
8 years
Median Tenure
2.8 years