SEO Specialist at Bill Colwell Ford | Hudson, IA

Bill Colwell Ford

SEO Specialist

Hudson, IA (Unknown)

Salary Not AvailableMid Level

Posted 3 weeks ago

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Job Summary

Build and own local and organic search performance for a multi-site dealership network, balancing technical health, content optimization, and local/maps visibility.

Growth Infrastructure: Own the technical SEO health and data-driven dashboards that guide site-wide improvements.
Content & Local Execution: Drive on-page optimization and local content that lifts rankings and conversions.
Local & Maps Focus: Elevate Google Business Profiles and Maps visibility for neighborhood search and leads.

Job Description

Own the dealership's organic search program across multiple sites, driving traffic and lead generation through technical SEO, content, and local search.

Growth Infrastructure: Build and manage a scalable SEO foundation across dealership sites, including technical health, structured data, and performance dashboards.
Content & On-Page Optimization: Research keywords, optimize titles, meta descriptions, headings, internal links, and landing/service/FAQ pages to improve rankings.
Local & Maps Visibility: Own Google Business Profiles, local listings, and Google Maps rankings to drive local traffic and leads.

Bill Colwell Ford

Bill Colwell Ford is a family owned Ford dealership that has been serving the Cedar Valley for over 30 years now. Located just 10 minutes from Cedar Falls and Waterloo in Hudson, we are conveniently located to accommodate all customers. As a three time President's Award winner, customer service is our our top priority.

Founded in 1984

Hudson, Iowa, USA

49 employees (2 in marketing)

www.billcolwellford.com