Responsibilities

• Own the end-to-end creation of SEO-optimized content using AI tools. Transform outlines, keyword and prompt targets, and strategic direction into fully developed articles.
• Refine and elevate AI-generated drafts to ensure clarity, accuracy, and performance. You are responsible for final deliverables. Strengthen on-page SEO through strategic internal linking that supports visibility and drives users to high-value conversion pages.
• Structure content to capture featured snippets, AI Overviews, and answer-based search results. Write in clear, answer-first formats with strong semantic alignment.
• Update and improve existing content to restore and enhance organic performance. You’ll identify opportunities to refresh outdated articles, align them with current search intent, incorporate SEO and AEO best practices, and ensure content remains accurate, relevant, and competitive in evolving search results.
• Manage a high volume of content production while maintaining quality and consistency.
• Work with all members of the SEO department, as well as the SEO Director, to execute content strategies.
• Improve workflows, prompts, and processes to increase output and quality over time.

Requirements

• 3+ years of experience in SEO copywriting or similar content production
• Strong experience using AI tools for content creation
• Comfortable creating content across multiple industries and verticals, with the ability to quickly learn new subject matter and adapt writing style accordingly
• Able to shift between topics and client needs efficiently while maintaining consistency and quality
• Ability to follow structured outlines and content briefs while maintaining clarity, consistency, and quality
• Ability to produce high-quality content at scale
• Solid understanding of on-page SEO and search intent
• Experience optimizing content for featured snippets and AI-generated results
• Strong editing skills and attention to detail
• Comfortable in a production-focused, high-output environment
• B2B experience is a big plus.

Preferred

• B2B experience is a big plus.

Benefits

• In exchange for your contributions, Marcel offers a competitive salary, great benefits, and a casual, laid back and fun work environment. But more than that, you get the autonomy to work independently and solve the problems that get in your way. You get a voice in the development process and an environment that encourages you to master the latest trends.
• Are you curious, committed, and adaptable with a passion for learning quickly and finding creative solutions?
• If the answer is yes, and your skills and career aspirations are in-line with ours, we very much want to hear from you right now! We have a friendly and transparent hiring process!