Responsibilities

• Conduct comprehensive keyword research to identify high-value search terms aligned with business goals.
• Optimize website content, metadata, and HTML tags to improve search engine rankings and visibility on search engines like Google and Bing.
• Implement on-page SEO strategies including internal linking, metadata optimization, and content enhancements to boost organic traffic.
• Manage and update websites using WordPress or other content management systems, ensuring content accuracy and SEO best practices.
• Utilize SEO tools such as Google Search Console, SEMrush, or Ahrefs to monitor site performance, identify issues, and track improvements over time.
• Support link-building initiatives by identifying opportunities for backlinks through outreach and content partnerships.
• Analyze web analytics data using Google Analytics, Adobe Analytics, or similar tools to measure campaign effectiveness and inform future strategies.
• Assist with basic web development tasks involving HTML, CSS, JavaScript, and Google Tag Manager to enhance site functionality and user experience.
• Contribute to social media management efforts by creating engaging content that aligns with overall digital marketing strategies.

Requirements

• Can do attitude
• Work independently
• Onsite at least once or twice a week
• Good Working Car
• Proven experience in SEO practices including keyword research, metadata optimization, link building, and web analytics
• Familiarity with WordPress or other popular content management systems for website updates and content management
• Basic knowledge of HTML, CSS, JavaScript, Google Tag Manager, and other SEO tools required for technical optimization tasks
• Experience with Google Search Console, Google Analytics, Adobe Analytics or similar platforms for tracking performance metrics
• Understanding of conversion optimization techniques to improve user engagement and increase sales or lead generation
• Knowledge of social media management tools and digital marketing channels such as SEM (Search Engine Marketing) campaigns