Senior Content Creative (Temp-to-Hire)
GTMfund
Los Angeles, CA (Remote)
$121K/yr - $151K/yrIn-houseTemporarySenior level5+ years exp.
10 hrs ago
SEO & AEO Copywriter (Contract)
USA (Remote)
$50/hr – $65/hrMid Level3+ years expContract
Posted 4 months ago
Top 1% of applicants do these two things.
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Job Summary
Drive SEO-focused content for procurement/finance in a senior enterprise context, delivering topic-cluster articles, updates, and AI-friendly structure.
- Write and optimize blog posts, pillar pages, landing pages and web copy around high-value keyword clusters.
- Must-have: 3+ years of SEO content in B2B SaaS/fintech with measurable ranking results.
- Standout: Collaboration with SEO/AEO Manager and SMEs to ensure depth and accuracy.
Job Description
Responsibilities
- Write and optimize blog posts, pillar pages, landing pages, and web copy targeting high-value keyword clusters in the procurement and finance space
- Structure articles using an "answer-first" framework: lead with a direct, specific answer to the reader's question, then layer in context and depth, optimizing for AI Overviews and answer engines, not just traditional SERPs
- Build out topic clusters that comprehensively address the sub-questions a user might have around a given theme, rather than mechanically targeting individual keywords
- Refresh and update existing content to improve rankings, incorporate new messaging (e.g., agentic AI, procurement orchestration), and align with current search intent
- Write compelling meta titles, H1s, and descriptions that earn clicks, short-form copy matters here as much as long-form
- Collaborate with Zip’s SEO/AEO Manager on content briefs, keyword research inputs, and editorial calendars
- Work with subject matter experts across product marketing, research, and our advisory team to ensure technical accuracy and depth
Requirements
- 3+ years of experience writing SEO content in B2B SaaS, fintech, or enterprise software with ranking results you can point to
- A portfolio that demonstrates entity-based, topic-cluster thinking, not just "I wrote a blog post targeting [keyword]"
- Strong understanding of how LLMs and answer engines (Perplexity, ChatGPT, Google AI Overviews) retrieve and cite information, and a proven ability to write content that is both human-readable and structured for AI crawlability
- You default to covering the full scope of a user's intent rather than obsessing over keyword density if someone hands you 50 keywords, you know you don't need to use all 50
- Ability to write in a clear, authoritative, non-generic voice. We're not looking for content that reads like it was written by a prompt. Zip's content is direct, a little opinionated, and never boring
- Comfort writing about complex topics (procurement workflows, AP automation, spend management, AI agents) for a senior enterprise audience without dumbing things down or losing clarity
- Experience with SEO tools like Ahrefs, SEMrush, Clearscope, or similar
- Familiarity with CMS publishing workflows (we use Webflow)
- Experience with AI writing tools as part of a production workflow
Preferred
- Experience writing content specifically optimized for AI answer engines or featured snippets
- Background in procurement, finance, or supply chain content
- Understanding of schema markup or structured data as it relates to content
- Experience using AI writing tools as part of a production workflow
Zip
Zip is the world’s leading AI-powered procurement orchestration platform, empowering businesses to accelerate the procurement process, mitigate risk, and drive growth by offering a single front door to unify the teams, tasks, and tools involved in working with suppliers. With Zip, businesses can maximize employee adoption of purchasing policies and increase spend visibility and control. As the leading solution for optimizing business spend, Zip’s AI-powered platform is trusted by hundreds of leading enterprises worldwide, including AMD, Anthropic, Arm, Canva, Coinbase, Discover, Dollar Tree, HP, Instacart, Lyft, Northwestern Mutual, Pinterest, Prudential, Reddit, Sephora, Snowflake, Sprouts Farmers Market, and Toast to maximize the ROI of every dollar. Zip in October of 2024 secured a $190 million Series D at a $2.2 billion valuation marking the largest investment in procurement technology in over two decades. Zip’s impact has been transformative: over $107 billion in customer spend processed to date and collectively saving over $4.4 billion. Snowflake alone achieved $305 million in savings.Zip has earned numerous awards, including Fast Company’s Next Big Things in Tech, Inc.’s Best in Business, Forbes 2025 Fintech 50 and Forbes 2025 America's Best Startup Employers, along with coverage in Fortune, Bloomberg, VentureBeat and TechCrunch. Industry analyst IDC recently created a new “Spend Orchestration” category, with Zip named the leader.
