Senior Webflow Developer & CRO Specialist

Raleigh, NC

$115K/yr – $135K/yrSenior Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive Webflow-based site implementation and CRO testing to optimize conversions for Short Story.

  • Own Webflow implementation and ongoing website maintenance
  • Must-have: 3–6 years of hands-on Webflow experience building scalable pages
  • Standout: CRO strategy ownership and end-to-end experiment deployment

Job Description

Responsibilities

  • Website Development & Webflow Ownership
  • Own the implementation and ongoing maintenance of our Webflow-hosted website
  • Work directly with design to build engaging web content
  • Build systematic, reusable components aligned with our design system
  • Ensure pages are responsive, fast, and production-ready across all devices
  • Support landing pages, redesigns, and iterative improvements
  • Ensure pages are properly structured for search engine crawlability and indexing (meta tags, page hierarchy, schema basics)
  • CRO Strategy & Experimentation
  • Own the CRO experimentation roadmap — identifying opportunities, forming hypotheses, and prioritizing tests
  • Implement A/B tests and CRO experiments end-to-end
  • Ensure test variants are isolated, stable, and correctly deployed
  • Validate that experiment events and conversion tracking fire correctly
  • Analyze results, draw conclusions, and iterate
Short Story logo

Short Story

Short Story is the premiere personal styling service for petite women 5’4” and under. The industry forgot about petites. We didn’t. We’re an award-winning, tech-powered retailer on a mission to deliver standout style, perfect fits, and magical moments of discovery without endless try-ons or hemming drama. Powered by data and rapid feedback loops, built with heart, and curated by humans, we’re flipping retail on its head. We move fast, test relentlessly, and build with empathy—obsessing over fit, quality, and what customers actually want.We’re not just selling clothes—we’re engineering a better retail model. At Short Story, fit isn’t an afterthought. It’s the whole story.

Founded in 2019
San Francisco, California, USA
152 employees (89 in marketing)