Senior Web Content Specialist

USA (On-site)

$85K/yr – $110K/yrSenior LevelFull time

Posted 2 weeks ago

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Job Summary

Own content lifecycle from creation to SEO driven by analytics, ensuring editorial quality and cross-team alignment.

  • Content Creation: Build high quality articles, landing pages, and multimedia to attract and engage web audiences.
  • Content Management: Govern CMS, ensure accuracy, accessibility, and editorial consistency.
  • SEO & Analytics: Implement SEO and use analytics to drive content decisions and report insights.

Job Description

  • Content Creation: Develop high-quality, engaging, and relevant web content, including articles, blog posts, landing pages, and multimedia elements.
  • Content Management: Oversee the content management system (CMS) to ensure content is up-to-date, accurate, and accessible.
  • SEO Optimization: Implement SEO strategies to improve search engine rankings and drive organic traffic to the website.
  • Analytics and Reporting: Monitor web analytics to assess content performance and user engagement. Prepare reports and provide insights to guide content strategy.
  • Collaboration: Work closely with marketing, design, and IT teams to coordinate content initiatives and ensure consistency across all digital platforms.
  • Editorial Standards: Maintain editorial standards and ensure content adheres to brand guidelines and tone of voice.
  • Project Management: Manage content projects from inception to completion, ensuring deadlines are met and objectives are achieved.
  • Training and Support: Provide training and support to junior content creators and other stakeholders on best practices for web content.
  • A Bachelor’s Degree in Marketing, Communications, Journalism, or a related field.
  • Experience in web content creation and management.
  • Health Coverage: Enjoy medical, dental, and vision plans to keep you and your family healthy.
  • PTO and Vacation: Benefit from generous paid time off and holidays to relax and recharge.
  • Financial Wellness: Take advantage of Health Savings Accounts (HSA) and Flexible Spending Accounts (FSA) to manage your healthcare expenses effectively.
  • Retirement Planning: Secure your future with our 401(k) plan, complete with company contributions to help you build your retirement savings.
  • Support When You Need It: Our Employee Assistance Plan (EAP) provides confidential support for personal and professional challenges.
PACS logo

PACS

PACS trains and hires healthcare leaders, and provides a wide array of back-office support services to healthcare facilities, reducing administrative burdens so local leadership and care teams can focus more of their efforts on the care, well-being, and quality of life of their patients. The PACS team consists of 300+ professionals who provide accounting, finance, human resources, payroll, accounts receivable and payable, legal, risk management, information technology and other business advice and support from its headquarters in Farmington, UT, and satellite offices across the United States. PACS provides back-office administrative support to 314 independently-operated healthcare facilities in 17 states.

Founded in 2013
Farmington, Utah, USA
1.5K employees (60 in marketing)