Senior Technical Product Marketing Manager, Edge (SMM194)

USA (Remote)

$142K/yr – $230K/yrSenior Level7+ years expFull time

Posted 2 hrs ago

Job Summary

Own and drive go-to-market strategy and market adoption for Defense Unicorns products, translating complex technology into compelling value while coordinating cross-functional launches and ongoing optimization.

  • Lead GTM planning, messaging, and launch execution
  • Shape technical storytelling and customer narratives
  • Collaborate across Product, Engineering, Sales, and Marketing to enable adoption

Job Description

Responsibilities

  • Develop and execute end-to-end go-to-market strategies for new products and features
  • Define target audiences, positioning, messaging, and product narratives
  • Support product naming, launch planning, adoption, and post-launch optimization
  • Establish the go-to-market foundation for products entering new or undefined markets
  • Establish deep technical expertise across the Defense Unicorns product portfolio
  • Translate complex technical concepts into clear and differentiated customer value
  • Create solution briefs, white papers, technical blogs, and web content
  • Develop presentations, launch materials, videos, demos, and use-case narratives
  • Partner with Product and Engineering to develop repeatable technical demonstrations
  • Conduct market research and competitive analysis

Benefits

  • Health: - Medical/Dental/Vision - Premiums are 100% Company Paid - Health Savings Account - Life Insurance - Disability Insurance Financial: - 401k Retirement Plan - Company Stock Options - Home Office Budget Leave: - We offer all full-time Unicorns Flexible Time Off (FTO) plus all Federal Holidays, one week for Thanksgiving, and two weeks for Christmas and New Year’s - Paid Parental Leave Learning: - Reimbursement for approved trainings/subscriptions - Conferences (travel, lodging, and fees)
  • compensation":["Remote - USA","$142,375 — $230,000 USD","Full compensation packages are based on candidate experience. Compensation ranges are established using national benchmarking data and apply across all geographic locations within the United States."] ,
  • how_to_apply []
  • nice_to_have []
  • requirements":["7+ years of experience in technical product marketing, product management, solutions engineering, developer relations, or a related function","Significant experience owning technical go-to-market programs","Demonstrated experience launching a new technical product, platform, capability, or major feature","Experience introducing products without an established category, customer base, or messaging foundation","Strong working knowledge of artificial intelligence and machine learning concepts","Understanding of AI model deployment, governance, limitations, and risks","Deep understanding of modern software development and DevSecOps","Experience with Kubernetes, Helm, containers, APIs, and platform engineering","Strong technical and creative writing skills, making complex topics accessible to non-technical audiences","Exceptional interpersonal, presentation, and public-speaking skills","Experience leading complex cross-functional initiatives","Ability to communicate and collaborate effectively in a remote work environment","Experience working with defense, national security, or federal government customers" ] ,
  • about_company":["Defense Unicorns delivers mission value by streamlining software delivery so our customers can focus on the most important challenges. We share a vision of freedom and security for the advancement of progress and innovation. Our commitment to this vision, and to our mission-driven customers, means a commitment to speed, user experience and optionality, without compromising security. Our team is composed of innovators, software engineers, and veterans with decades of experience delivering technology programs across the federal market.","What We Do\n\nWe create and deliver secure solutions for continuous software integration and delivery. Defense Unicorns consolidates the best practices for security pipelines, testing, and deployment automation in order to meet the high security requirements valued by mission owners. Our solutions are agnostic by design and we believe that growing a robust ecosystem of secure, cloud-native software solutions can help enterprise customers inside and outside the federal market buy and integrate software more easily.","Who We Serve\n\nDefense Unicorns’ customers are mission-focused leaders across public and private enterprises. We proudly support defense and civil agencies across the U.S. government and we work closely with the creators of leading-edge software solutions to deliver value to the mission-owner by improving the security and consumability of commercial software products.","What We Work On\n\n- Kubernetes\n\n- Cloud Environments (AWS/GCP and Azure)\n\n- Infrastructure-as-code (like Terraform/Pulumi)\n\n- Continuous Delivery and automation tooling\n\n- GitOps\n\n- Containers\n\n- CNCF projects and open source products and packages\n\n- Helm/Kustomize-Value Stream Mapping\n\n- Building and improving security delivery\n\n- Building Kubernetes and cloud native applications"],
Defense Unicorns logo

Defense Unicorns

4.5 Glassdoor

Defense Unicorns specializes in platform technologies that enable rapid and reliable delivery of capabilities across a wide range of mission and technology areas. We support open architecture platforms for secure mission systems that provide optionality for the end user, promote scalability, and allow for continuous identification and integration of new products and services while avoiding vendor lock. Our open approach creates partnership opportunities across the software ecosystem. Our people are innovators, software engineers, and veterans with decades of experience delivering technology programs across DoD and the broader federal market. Let's drive change together. Get in touch at hello@defenseunicorns.com

Founded in 2021
Colorado Springs, Colorado, USA
160 employees (16 in marketing)
85% recommend to a friend

Salaries

Posted range

$142K/yr – $230K/yr

Taken straight from the job posting.

The middle of this range ($186K) is 16% above the median base salary for Senior Product Marketing Manager roles in the United States ($161K).

Senior Product Marketing Manager median pay in the United States

$161K/yr

Most earn $135K to $179K. Based on 197 salaries, including bonus and equity.

See all Defense Unicorns salaries

Marketing Team

Marketing Team Size
10 (6% of company)
Median Career Experience
11 years
Median Tenure
2.8 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$35.5M
Last Raise
Series A, 2 years ago

Traffic Signals

Monthly Visitors
5.6K
Traffic Source Mix
Search
29.6%
Direct
53.5%
Referral
6.5%
Social
9.1%
Paid
1.2%

Headcount Trend

Current headcount: ~160

Recent News