Senior, Technical Content Marketing

USA (On-site)

$123K/yr – $154K/yrSenior LevelFull time

Posted 2 months ago

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Job Summary

Shape technical content that demystifies Unity workflows through articles, code samples, and hands-on demos, turning complex tool capabilities into tangible learning experiences for developers and designers.

  • Own or co-create Hands-on Assets and tutorials that showcase in-editor workflows and best practices for varied technical audiences.
  • Coordinate multimedia content (articles, code samples, videos) to support acquisition, onboarding, and customer success across programmers, artists, and designers.
  • Establish and enforce best practices for technical content and partner cross-functionally to align with GTM motions.

Job Description

Responsibilities

  • Written Content and Code: Develop and co-develop technical articles and sample code in collaboration with stakeholders such as tech artists and R&D engineers.
  • Video Tutorials: Create and produce short feature-in-action videos and tutorials using in-editor footage. This content will visually demonstrate workflows, best practices, and the full capabilities of our tools, helping customers understand complex functionalities.
  • Hands-on Assets: Build mini-demos, samples, and code snippets to facilitate user experience, onboarding, and success. Provide customers with hands-on opportunities to experience the power of the tools directly on their own machines, translating complex features into tangible experiences.

Requirements

  • Unity Editor Expertise: Must be technically inclined with high proficiency in using the Unity editor, capable of confidently and articulately explaining technical concepts and workflows within it including writing C# code.
  • Content Creation Focus: Substantial hands-on experience in creating game development content for both customer acquisition and customer success.
  • Technical Audience Understanding: Deep understanding of the game development landscape and its technical audiences (across programmers, artists, designers, producers, etc.).
  • Deep Technical Content Marketing: Proven experience in deep technical content marketing, including writing, editing, and producing video content.
  • Multimedia Production Skills: Proficiency with Adobe Premiere, After Effects, and audio editing software like Audacity.
  • Multichannel Marketing: Understanding and experience with multichannel marketing, specifically as it relates to pre- and post-purchase customer journeys.
  • Self-Starter/Initiative: A proactive self-starter who takes initiative to propose and execute ideas on when, where, and how technical content should be created to complement the larger content strategy and support go-to-market motions.
  • Collaboration and Leadership: Highly collaborative, willing to lead technical video content projects and partner cross-functionally (e.g., with PMM, creative, events, web teams) to build robust content marketing strategies.
  • Best Practice Establishment: Ability to establish and enforce best practices for technical articles, sample code, and video content, educating the team on effective and ineffective approaches.

Preferred

  • Experience in tutorial creation or teaching Unity.
  • Experience and knowledge with using Unity for Industry or gaming services
  • Experience as developer

Benefits

  • At Unity, we want our team members to thrive. We offer a wide range of benefits designed to support well-being and work-life balance.
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Unity South APAC (SEA, ANZ, IND Subcont.)

Unity (NYSE: U) is the world’s leading platform for creating and operating real-time 3D (RT3D) content. Creators, ranging from game developers to artists, architects, automotive designers, filmmakers, and others, use Unity to make their imaginations come to life. Unity is the foundation upon which the world’s most powerful digital content is created. Specifically, Unity’s platform provides a comprehensive set of software solutions to create, run and monetize interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices.In the fourth quarter of 2021, Unity had, on average, 3.9 billion monthly active end users who consumed content created or operated with its solutions. The applications developed by these creators were downloaded, on average, five billion times per month in 2021. For more information, please visit www.unity.com. Check out our Global page www.linkedin.com/company/unity

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