Executive Communications Lead
Samsara
USA (Remote)
$119K/yr - $212K/yrIn-houseFull-timeSenior level5+ years exp.
5 days ago
Senior Strategist: Executive Positioning Lead
New York City, NY (On-site)
$90K/yr – $115K/yrSenior LevelFull time
Posted 5 hrs ago
Job Summary
Own and optimize B2B paid media programs across LinkedIn, Meta, Google and more, translating brand initiatives into performance-driven campaigns while leading client partnerships and executive thought leadership. You will manage budgets, run data-driven optimization, and translate insights into strategic recommendations.
- Lead strategy and client interface across multiple channels
- Drive budget management, reporting, and performance improvements
- Develop and articulate forward-looking media recommendations
Job Description
Responsibilities
- Lead B2B Paid Strategy
- Own digital strategy to grow profiles across LinkedIn, Meta, Google (search), X, and other channels
- Architect messaging for B2B demand generation campaigns focused on qualified pipeline growth
- Translate PR, thought leadership, and brand initiatives into performance-driven media strategies
- Build and manage executive thought leadership campaigns, amplifying leadership voices through paid and organic distribution to drive authority, engagement, and inbound opportunity
- Be a LinkedIn Power User
- Execute and optimize LinkedIn Ads campaigns
- Adjust bids, audience segments, creative variations, and budget allocations
- Develop advanced account structures and layered targeting strategies
- Build lead gen, ABM, retargeting, and content amplification frameworks
Requirements
- Deep experience running B2B paid media campaigns, especially on LinkedIn Ads
- Extensive hands-on experience with manual bidding strategies across platforms
- Highly analytical, comfortable working directly in-platform and inside spreadsheets
- Experienced managing budgets across multiple industries and client types
- Strong communicator — clear in writing, confident in presentations
- Detail-oriented with the ability to prioritize across multiple active campaigns
- Energized by performance improvement and continuous optimization
- Comfortable working in a collaborative, fast-moving agency environment
DKC
DKC is a full service public relations, marketing and government affairs firm and part of the Acceleration Community of Companies, https://www.accelerationcc.comBased in New York City, and with offices in Los Angeles, Chicago, Washington D.C., San Francisco and Miami, DKC’s services include strategic counsel and planning, public relations, thought leadership, data analytics and creative services. Client success is our only benchmark, and we expect to be judged on what we achieve, not just what we promise. We are in the business of enhancing reputation, building credibility and increasing awareness by generating news value in everything we do.
Salaries
Posted range
$90K/yr – $115K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
39 (8% of company)
Median Career Experience
7.5 years
Median Tenure
2.1 years
Marketing Roles Posted (Last 30 Days)
15
People
HR / Recruitment
Traffic Signals
Monthly Visitors
7.9K
Traffic Source Mix
Search
31.3%
Direct
60.3%
Referral
4%
Social
3.3%
Paid
0.8%
Headcount Trend
Current headcount: ~500
Recent News
Links
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