Senior Strategist, Brand

Los Angeles, CA (Hybrid)

$130K/yr – $140K/yrSenior LevelFull time

Posted 2 weeks ago

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Job Summary

Own brand strategy development and grounded insight to shape a Brand North Star with actionable narratives across identity, product, retail, and marketing.

Brand Strategy: Ground strategy in cultural, consumer, competitive inputs and clear foundations such as vision, positioning, and tone.
Insights & Stakeholders: Synthesize data from multiple sources and conduct stakeholder interviews to triangulate perspectives into a coherent plan.
Storytelling & Execution: Translate strategic intent into narratives and visuals in Figma and present clear recommendations to clients.

Job Description

Responsibilities

Play a central role in developing brand transformation strategies, from early diagnosis through to future-facing brand vision.
Analyze cultural, consumer, competitive, and company inputs to assess the current state of a brand and identify opportunity areas, and to ground brand strategy in insight and logic.
Help define brand foundations, including vision, purpose, positioning, value proposition, tone of voice, personality, brand muse and cultural pillars.
Capture, analyze, and interpret data and insights directly, partnering with Analysts where deeper analysis is required.
Work with multiple data sources and platforms to inform strategic thinking, while maintaining a platform-agnostic mindset.
Conduct stakeholder interviews to understand organizational realities and triangulate perspectives into a coherent strategic view.
Apply structured, logical thinking to complex brand challenges, ensuring recommendations are grounded and defensible.
Contribute to defining the Brand North Star—articulating how the brand strategy comes to life across identity, product, retail, commerce, and marketing.
Help translate strategic intent into inspiring narratives, visualizations, and future-state scenarios that guide execution.
Balance clarity and ambition, ensuring brand vision is both aspirational and actionable.
Build and own high-quality strategic decks, ensuring ideas are communicated in a clear, lean, and compelling way.
Work confidently in Figma to structure, design, and refine strategic outputs.
Prepare and present strategic recommendations to clients, articulating complex thinking with confidence and clarity.
Partner closely with the Strategy Director, Brand to shape strategic direction and ensure excellence across deliverables.
Collaborate with Creative teams to ensure brand strategy meaningfully informs creative expression and execution, and work cross-functionally with Marketing, Creative, Production, and Client Services to ensure alignment from strategy through delivery.

Requirements

Data-savvy, with experience working across multiple insight platforms and sources (both established and emerging, including AI-led tools)
Based out of Los Angeles office; Monday – Thursday in the office, option Work-from-home Friday’s
Figma proficiency required

Nice to have

Proficiency with proprietary tools in shaping future-facing brand strategy.

Benefits

medical, dental, vision, life insurance and unlimited PTO.

Invisible Dynamics

Invisible Dynamics is a next-generation brand transformation consultancy. We help the world's most ambitious Brands accelerate growth through harnessing creativity, culture, and commerce to drive revenue and relevance. Headquartered in Los Angeles, with offices in New York and London, our consulting, agency, production, and incubation group offers a unique partnership model to deliver accelerated growth and stakeholder value.Get in touch: curious@invisibledynamics.comInvisibleDynamics.com

Founded in 2023

Los Angeles, California, USA

59 employees (29 in marketing)

www.invisibledynamics.com