Senior Staff Product Marketing Specialist at Renesas | San Jose, CA | $174K/yr – $215K/yr

Senior Staff Product Marketing Specialist

San Jose, CA (Remote)

$174K/yr – $215K/yrSenior Level8+ years expFull time

Posted 7 weeks ago

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Job Summary

Own regional enablement and cross-functional collaboration to accelerate solution adoption in industrial segments, tying release milestones to sales and distributor engagement while driving targeted opportunity development.

Channel and solution enablement: plan releases, coordinate with product, marketing, and field teams, and promote application-focused solutions.
Engagement and opportunities: partner with sales and distributors to unlock opportunities and capture market feedback.
Cross-functional leadership: drive strategic initiatives across BD, field sales, FAEs, marketing, and business units.

Job Description

Responsibilities

Channel Engagement Planning
Plan release schedule with Product Groups and the Solutions Team
Build a marketing plan around the release schedule
Work with Sales on Engagement Plan
Customer Engagement & Opportunity Development
Present at Distributor offices
Hold Workshops with Distributors and Customers on new Solutions and NPIs
Support team in building relationships with key accounts and ecosystem partners (internal and external)
Guide the identification of solution-level and product-level opportunities and differentiation across key industrial segments
Solution Enablement & Evangelism

Requirements

8+ years of experience in business development, marketing or technical sales
This is a remote role based in the San Jose area; candidates must be locally based to be considered
Deep understanding of the Industrial market, with experience in Building Automation, Industrial Automation, or Energy sectors
Proven ability to follow up on leads and develop relationships in the field
Strong strategic thinking, analytical, and communication skills
Ability to work effectively in a matrixed, cross-functional environment
Bachelor's Degree in Engineering, Business, or a related field