Senior Specialist-Product Marketing

Lawrence, MA (On-site)

$46K/yr – $128K/yrSenior Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own revenue, pricing, and go-to-market execution across market sectors, coordinating product launches, lifecycle management, and strategic customer engagements.

  • Own revenue and product forecasting and SIOP support.
  • Lead GTM and marketing collateral with MARCOM.
  • Manage pricing strategy and key customer negotiations.

Job Description

Responsibilities

  • Develop and implement strategies for maximizing market share, revenue, and profit for specific market sectors.
  • Collaborate with product marketing and applications engineering to lead, prepare, and execute go-to-market launch strategies for new products.
  • Have global responsibility of pricing strategy. Review and approve special price requests. Negotiate volume purchasing agreements with customers.
  • Work closely with corporate MARCOM team to develop product promotion initiatives, campaigns, and marketing collateral for existing products to generate new opportunities and revenue growth.
  • Work with corporate website manager to maintain and update website content to ensure the product information remains accurate, current and user-friendly.
  • Effectively track, report and present business metrics for your portfolio including billings, backlog and inventory data.
  • Own revenue and product forecasting to ensure the business projections are met and assist with SIOP process.
  • Handle product lifecycle management to ensure ramp-up, sustenance and ramp down of products within the portfolio.
  • Customer engagement at a strategic level when required on escalations or custom projects.

Requirements

  • 3 to 5 years of experience in semiconductor related roles of Product Management / Program Management / Marketing with a B.S. degree in Business, or equivalent field;
  • Excellent data analytics skills and focus on data-driven decision making.
  • Experience setting and shifting priorities, while maintaining organization and control of the expected product outcome.
  • The ability to collaborate with colleagues and stakeholders to arrive at mutually agreeable decisions affecting regional business situations
  • The ability to multi-task in a fast-paced environment and work independently or in a team environment as needed.
  • Strong understanding of web and native advertisement technology, standard display ads and related ad monetization strategies.
  • Team player with an ability to work collaboratively across geographies and functions.
  • U.S. Export Controls Requirements: This job requires access to technology, materials, software or hardware that is controlled by the export laws of the United States. Candidates are required to provide proof of either US citizenship, Permanent US residency or classification as a protected individual as defined in 8 USC 1324b (a) (3).
  • This position is not eligible for Microchip immigration sponsorship.

Preferred

  • MBA is a plus.

Benefits

  • health benefits that begin day one
  • retirement savings plans
  • an industry leading ESPP program with a 2 year look back feature
Microchip Technology Inc. logo

Microchip Technology Inc.

3.9 Glassdoor

Microchip Technology Inc. is a leading semiconductor supplier of smart, connected and secure embedded control solutions. Its easy-to-use development tools and comprehensive product portfolio enable customers to create optimal designs which reduce risk while lowering total system cost and time to market. The company’s solutions serve more than 125,000 customers across the industrial, automotive, consumer, aerospace and defense, communications and computing markets. Headquartered in Chandler, Arizona, Microchip offers outstanding technical support along with dependable delivery and quality. For more information, visit the Microchip website at www.microchip.com.

Founded in 1989
Chandler, Arizona, USA
17K employees (817 in marketing)
79% recommend to a friend
83% CEO approval

Traffic Signals

Monthly Visitors
1.4M
Monthly Google Ads Budget
$1.5K
Traffic Source Mix
Search
56.5%
Direct
35.8%
Referral
5.9%
Social
0.8%
Paid
1%

Headcount Trend

Current headcount: ~17.2K

Marketing Team

Marketing Team Size
462 (3% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$3.2B
Last Raise
$800M
Post IPO Debt, 1 months ago

Funding History

  • Feb 2026
    Post IPO Debt • $800M
  • Mar 2025
    Post IPO Equity • $1.3B
  • May 2024
    Post IPO Debt • $1.1B

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