Senior Social Media Strategist

USA (Remote)

Salary Not AvailableSenior Level4+ years expFull time

Posted 4 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own social strategy and program execution across major platforms, balancing brand positioning with paid social performance and cross-functional alignment.

  • Strategy & Ownership: Define platform priorities and lead cross-channel social planning for cohesive messaging.
  • Content & Creatives: Oversee engaging content and short-form video production to drive reach and engagement.
  • Measurement & Optimization: Own performance reporting, insights, and budget-informed optimization.

Job Description

Responsibilities

  • Develop and execute long-term social media strategies, setting platform priorities and ensuring alignment with broader marketing objectives.
  • Lead the development of comprehensive social media strategies across platforms like Facebook, Instagram, TikTok, Snapchat, X, and more.
  • Oversee growth opportunities, brand positioning, and stay ahead of future social media trends to ensure the brands remain competitive.
  • Write and oversee the creation of engaging, high-quality social content tailored to various audiences and platforms.
  • Create reels, short-form video content, and other creative formats to increase social media engagement.
  • Collaborate with cross-functional teams to align social media strategies with overall marketing goals and ensure cohesive messaging across all channels.
  • Analyze and report on social media performance, providing insights and strategic recommendations to optimize campaigns.
  • Develop and manage social media editorial calendars, ensuring timely and impactful content distribution.
  • Oversee budget allocation for paid social campaigns, ensuring effective spending for maximum impact.
  • Manage relationships with clients, providing regular updates on social media performance and strategic recommendations for future campaigns.

Requirements

  • Social media strategy: 3 years (Required)
  • Social media ads management: 3+ years (Preferred)
  • Team leadership or project management experience is preferred.
  • Social media strategy: 3 years (Required)
  • Social media advertising: 2 years (Required)
  • Bachelor's (Preferred)

Preferred

  • Experience in e-commerce and podcast promotion a definite plus.

Benefits

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Employee assistance program
  • Flexible schedule
  • Health insurance
  • Life insurance
  • Paid time off
  • Parental leave
  • Professional development assistance
  • Vision insurance
Choose Life Marketing logo

Choose Life Marketing

Choose Life Marketing is a full-service marketing agency that works with pregnancy resource centers to provide data-driven results to further their mission of helping abortion-vulnerable women choose life.We use our digital expertise to inform abortion-vulnerable women about local Pregnancy Resource Centers and their options in regards to an unplanned pregnancy. We utilize a balance of tradition and technology to further increase the chances that a woman looking online for abortion information will be connected to a Pregnancy Resource Center in her community.

Founded in 2016
Columbia, Missouri, USA
22 employees (8 in marketing)

Traffic Signals

Monthly Visitors
4.9K
Traffic Source Mix
Search
32.2%
Direct
49.1%
Referral
6.6%
Social
10.7%
Paid
1.3%

Headcount Trend

Current headcount: ~22

Marketing Team

Marketing Team Size
6 (27% of company)
Marketing Roles Posted (Last 30 Days)
1