Senior Social Media Strategist

Chicago, IL (Hybrid)

$85K/yr – $95K/yrSenior Level5+ years exp

Posted 13 days ago

Job Summary

Owns and executes ACS social media strategy across platforms, from planning and content development to analytics, real-time coverage, and cross-functional collaboration, driving paid and organic programs to meet KPIs.

  • Leads platform-specific strategies and content calendars
  • Aligns social performance with organizational goals

Job Description

Responsibilities

  • Social Media Strategy and Planning
  • Develop and lead social media strategies aligned with ACS communications and marketing objectives.
  • Define platform-specific approaches, content calendars, and campaign plans.
  • Define measurable performance goals aligned with organizational KPIs and establish clear success metrics for both organic and paid initiatives.
  • Content Development and Execution
  • Create, publish, and manage organic and paid social media content across platforms across all ACS social channels, including X, LinkedIn, Instagram, YouTube, and emerging channels.
  • Develop and manage paid social campaigns, including audience targeting, budget allocation, bidding strategy, creative testing, and ongoing optimization.
  • Collaborate with content, video, and creative partners to execute integrated campaigns.
  • Lead real-time social media coverage for Clinical Congress and other key ACS meetings, including content planning, onsite execution, and post event performance analysis.
  • Analytics, Listening, and Optimization

Requirements

  • Bachelor’s degree in communications, marketing, digital media, or a related field from an accredited college or university is required.
  • At least 5+ years of experience in social media strategy, content development, or related roles is required.
  • Demonstrated success managing multi-platform social media strategies.
  • Experience managing paid social campaigns with measurable business results.
  • Demonstrated ability to connect social performance to business outcomes.
  • Strong analytical skills and experience with social media analytics tools and performance optimization.
  • Excellent writing and editorial judgment for social platforms.
  • Cross-functional collaboration.
  • Event coverage and real-time content execution.

Preferred

  • Experience with CRM and analytics integration is preferred.

Benefits

  • Vacation, personal, and sick hours including 13 paid holidays per year
  • Tuition Reimbursement
  • Medical—comprehensive coverage through BlueCross BlueShield
  • Dental, Vision, and Prescription drug program
  • 403(b) Matching Program
  • Pension Plan
  • Flexible Spending Medical/Dependent Care
  • Employee Assistance Program
  • Short Term/Long Term Disability
  • Life Insurance
American College of Surgeons logo

American College of Surgeons

The American College of Surgeons has been dedicated to improving the care of the surgical patient and safeguarding standards of care for more than 110 years. With more than 90,000 members worldwide, 2,500 participating hospitals in our quality programs, and 50 million+ patient records tracked through our surgical registries, healing all with skill and trust remains our #1 focus. Membership opportunities are available for anyone in any stage of their surgical career. To be a Fellow of the American College of Surgeons, or FACS, signifies that a surgeon’s education, training, professional competencies, qualifications, and ethical conduct have passed a rigorous evaluation consistent with the high standards established and required by the College. In addition to Fellows in all surgical specialties and in all practice settings, residents, medical students, and surgical team members all have a place within the ACS, the House of SurgeryTM.Our robust quality improvement and surgical education programs can lead to greater access for patients, fewer complications, lower cost of care, and better outcomes. Our quality accreditation and verification programs, products, guidelines, and tools improve quality in trauma, cancer, breast disease, bariatrics, children's surgery, geriatric surgery, and overall surgical care. For more about the ACS, visit www.facs.org.

Founded in 1913
Chicago, Illinois, USA
1.6K employees (27 in marketing)

Salaries

Posted range

$85K/yr – $95K/yr

Taken straight from the job posting.

See all American College of Surgeons salaries

Marketing Team

Marketing Team Size
27 (2% of company)
Median Tenure
0.9 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
628.6K
Monthly Google Ads Budget
$3
Traffic Source Mix
Search
52%
Direct
39.3%
Referral
6.7%
Social
1%
Paid
0.8%

Headcount Trend

Current headcount: ~1.6K

Recent News

American College of Surgeons logo

Senior Social Media Strategist

American College of Surgeons · Chicago, IL · Hybrid