Responsibilities - Own the end-to-end strategy and execution of TikTok Shop affiliate programs across all assigned client accounts. - Define program architecture: creator targeting, product prioritization, sampling strategy, incentive structures, and GMV growth levers. - Set performance benchmarks and program goals in alignment with client objectives; own accountability for hitting them. - Identify what is working, what is not, and make rapid adjustments to improve content throughput, conversion, and affiliate GMV. - Stay current on TikTok Shop platform updates, algorithm shifts, and affiliate ecosystem changes — and translate those into program decisions ahead of the curve. - Serve as the primary strategic point of contact for clients across your portfolio — leading calls, presenting performance, and driving program direction. - Translate client goals into executable program strategy; push back when needed, and bring clear recommendations rather than just updates. - Prepare and deliver weekly performance reports, monthly reviews, and strategic recommendations; proactively surface trends and opportunities before clients ask. - Own follow-through after every client touchpoint — nothing slips because you were the last one in the room. - Lead creator sourcing, outreach strategy, and affiliate activation across TikTok Shop Affiliate Center — with a focus on conversion potential and product-creator fit, not follower count. - Own the full affiliate approval, sampling, and activation workflow; maintain clean pipeline visibility across creator status, shipment tracking, content output, and GMV contribution. - Develop and refine outreach messaging, creator briefs, and activation sequences that consistently improve response rates and content output. - Re-engage underperforming creators, identify drop-off points in the funnel, and build systems to address them at scale. - Manage paid creator activations where applicable — tracking deliverables, usage rights, and performance against spend. - Own sampling strategy and execution inside TikTok Shop Seller Center and Affiliate Center — approvals, volume management, product availability, and throughput monitoring. - Maintain full visibility into the sample-to-video funnel; identify where conversion is breaking and fix it fast. - Flag and resolve operational issues — low acceptance rates, out-of-stock products, weak content output — before they become client-level problems. - Build backend QA processes that catch errors early and keep program data clean and trustworthy. - Own program reporting across GMV, content volume, affiliate participation, sample acceptance, click-through, and conversion — keeping data clean, current, and decision-ready. - Independently build, maintain, and optimize performance dashboards that give the team and clients real-time visibility into program health — not just interpret reports prepared by others. Requirements - 3+ years of experience in TikTok Shop affiliate marketing, creator commerce, influencer marketing, or social commerce — with direct, hands-on program ownership. - Minimum 2 years of hands-on TikTok Shop Affiliate Center management across more than one brand or client. Candidates whose experience is limited to a single in-house shop will not be considered. - Deep, working knowledge of TikTok Shop Affiliate Center and Seller Center — not surface-level familiarity. You know how the platform behaves and where the levers are. - Demonstrated ability to own client relationships: leading calls, managing expectations, presenting performance, and driving strategy. - Proven track record of driving GMV and maximizing Shop ROAS over sustained, multi-quarter cycles across creator and affiliate programs at scale. - Proven ability to independently build, maintain, and optimize performance dashboards — not just interpret reports prepared by others. You pull the data, structure it, and act on what it tells you. - Experience building or improving operational systems — trackers, SOPs, workflows — that make programs run faster and more consistently. - Clear, direct communicator — with clients, creators, and internal teams. You write well, you run tight calls, and you do not let things get ambiguous. - High ownership mentality; you do not wait to be asked and you do not let things fall through the cracks. Nice to Have - Agency or multi-client experience — comfortable context-switching across accounts with different products, goals, and maturity levels. - Experience with paid creator or affiliate activations on TikTok. - Background in e-commerce, DTC, or CPG brands with active TikTok Shop presence. - Experience managing or mentoring junior team members or offshore resources. - Familiarity with audit or new business workflows — supporting prospect research, gap analysis, or pitch prep. - Exposure to or interest in Meta Affiliate programs as an adjacent and growing channel. Benefits - Excellent medical, dental, vision, and life insurance benefits - 401K with company match - Flexible PTO and Paid Company Holidays - Remote-first environment - $300 annual home office stipend - $30 monthly internet stipend - A culture that rewards accountability, revolutionary thinking, and resilience.