Senior Social Media Manager

Denver, CO (On-site)

$85K/yr – $115K/yrSenior Level5+ years expFull time

Posted 7 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own local social execution across Paradigm\'s masterbrand and practice locations, translating enterprise strategy into local content, governance, and measurable engagement.

  • Platform & content ownership: adapt campaigns and editorial calendars for Meta, LinkedIn, TikTok, YouTube across multiple clinics while preserving brand voice.
  • Content creation & production: lead short-form video, patient stories, practice activities, shoots, and social-first assets with local teams and internal stakeholders.
  • Performance & governance: monitor trends, report impact, and optimize content strategy using insights from cross-brand partners.

Job Description

Responsibilities
  • Support day-to-day social media operations for Paradigm Oral Health and affiliated practice brands.
  • Collaborate with local practice teams to implement social media strategies that align with brand standards while reflecting local market needs.
  • Create and adaptengagingsocial content in partnership with local practices and internal stakeholders.
  • Strategize, ideate, create, edit, publish, and schedule social-first content across key platforms, including Meta, LinkedIn, TikTok, YouTube, and other relevant channels.
  • Adapt enterprise-level campaigns, assets, and messaging for local practice use.
  • Manage editorial calendars and content planning across multiple practice locations.
  • Ensure brand consistency in messaging, tone, voice, and visual standards across all social channels.
  • Support short-form video creation and video-first content initiatives across social platforms.
  • Coordinate content capture opportunities, including production shoots, provider interviews, practice activities, and patient stories.
  • Monitor social media trends, platform updates, and content opportunities.
  • Track and report on social media performance, providing actionable recommendations to improve engagement, reach, and audience growth.
  • Collaborate with internal marketing partners, agencies, and practice teams to support integrated marketing initiatives.
  • Support social media governance, account management, platform access, and best practices across multiple brands and locations.
  • Continuously evaluate performance data and audience insights tooptimizecontent strategy and execution.
Requirements
  • Proven experience managing and growing social media platforms for brands or organizations.
  • Proficiencyacross major social media platforms, including Meta, TikTok, LinkedIn, YouTube, and emerging channels.
  • Excellent content creation, copywriting, and editing skills with strong attention to detail.
  • Experience with Sprout Social or similar social media management and reporting platforms.
  • Strong understanding of platform-native social strategy and short-form video content.
  • Familiarity with Canva,CapCut, Adobe Creative Suite, or similar content creation and editing tools.
  • Experience interpreting analytics and translating insights into actionable recommendations.
  • Ability to manage multiple projects, priorities, and stakeholders in a fast-paced environment.
  • Strong communication, organizational, and cross-functional collaboration skills.
  • Experience working within a multi-location organization, healthcare environment, or similarly complex brand structure.
  • Portfoliodemonstrationsocial media content and campaign execution.
Preferred
  • Experience supporting multiple brands, locations, or markets.
  • Experience creating short-form video and social-first content.
  • Experience coordinating content collection with local teams and stakeholders.
  • Experience working alongside creative, paid media, SEO, web, and agency partners within integrated marketing initiatives.
  • Healthcare, dental, oral surgery, or other healthcare marketing experience preferred.
Benefits

    Marketing Team

    Marketing Roles Posted (Last 30 Days)
    1