Senior Social Media Manager

New York City, NY (On-site)

$125K/yr – $155K/yrSenior Level6+ years expFull time

Posted 4 hrs ago

Job Summary

Own the social content strategy and editorial programming, turning strategy into platform-native content and working with cross-functional teams to optimize performance and engagement.

  • Own the social content calendar and framework for brand storytelling and campaigns
  • Translate performance insights into content optimizations and new creative concepts
  • Collaborate with Growth, Partnerships, and museum teams to align objectives

Job Description

Responsibilities

  • Translate overarching social strategy into platform-specific content plans, programming, and execution
  • Own the editorial calendar, balancing evergreen storytelling, campaigns, and real-time cultural moments
  • Identify emerging trends, cultural conversations, and timely opportunities to engage audiences
  • Own and develop the social content calendar, creating a clear programming structure that aligns brand storytelling, cultural moments, and marketing priorities
  • Develop original content franchises, recurring series, and creative concepts that support our social strategy
  • Coordinate social content across creator partnerships, UGC, brand collaborations, and integrated marketing campaigns
  • Create platform-specific strategies and optimize content across channels
  • Concept and develop social-first creative ideas that strengthen Museum of Ice Cream’s brand voice and point of view
  • Create compelling scripts, creative briefs, shot lists, captions, and hooks that translate our social strategy into platform-native content
  • Produce content formats, including static graphics, carousels, memes, short and long-form videos, and recurring series

Requirements

  • 6-8 years of experience creating social-first campaigns and content for a culturally relevant brand, media company, or creative agency
  • A portfolio that shows strategic concepting and execution across platforms
  • Proven ability to originate and lead creative ideas from insight to execution
  • Deep understanding of internet culture, humor, and platform-specific behaviors
  • Strong writing chops and a confident creative voice that feels human, not corporate
  • Excellent cross-functional partnership skills and experience collaborating across brand, creative, growth, PR, partnerships, and operations teams.

Benefits

  • Competitive pay
  • Annual bonus
  • Stock options
  • 401k, with match
  • PTO and sick time
  • Medical, dental, vision
  • Perks including Classpass, commuter discounts, employee assistance program, and, of course, unlimited ice cream
  • Employee development opportunities
  • 16 free museum tickets per year for friends and family, with free entry for self
  • 50% off retail products
Museum of Ice Cream logo

Museum of Ice Cream

B.TECH stands as a dynamic Egyptian narrative embodying innovation, expansion, and influence. Our story began in 1997 with the introduction of Egypt's first electronics retail concept, we pride in our unrivaled position, with a wide network of over 175 stores across Egypt. Our success is underlined by leading the digital retail revolution in the Middle East and introducing our unique financing solutions, which have played a pivotal role in gaining unparalleled popularity among the Egyptian market, which positioned us as the number one choice for consumers and cemented our status as a powerhouse of innovation and market expansion. Our dedicated team, now over 5k strong, reflects our strong growth strategy centered on digital transformation, technology integration, and achieving success across a variety of dynamic, high-growth business sectors.

Founded in 1997
Nasr City, Cairo, EGY
4.2K employees (226 in marketing)

Salaries

Posted range

$125K/yr – $155K/yr

Taken straight from the job posting.

Social Media median pay in the United States

$78K/yr

Most pay falls between $65K and $100K. Based on 4,336 salaries.

See all Museum of Ice Cream salaries

Marketing Team

Marketing Team Size
192 (5% of company)
Median Career Experience
8 years
Median Tenure
4.4 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
9M
Traffic Source Mix
Search
21.2%
Direct
53.9%
Referral
17.5%
Social
6.7%
Paid
0.5%

Headcount Trend

Current headcount: ~4.2K
Museum of Ice Cream logo

Senior Social Media Manager

Museum of Ice Cream · New York City, NY · On-site