Senior Social Marketing Manager, Education Marketing

Responsibilities

• Develop and execute a global social marketing strategy across multiple platforms aligned with Education priorities.
• Lead social-first campaign creation, social copy, channel programming, and paid social acceleration across segments (e.g., student and educator segments).
• Establish social analytics, social listening, performance attribution frameworks, and A/B testing to continuously optimize engagement.
• Build creator, influencer, and ambassador strategies to co-create short-form video content that expands organic reach.
• Manage specialized social agencies, community managers, and cross-functional teams to ensure community moderation, brand safety, and execution.

Requirements

• Bachelor's degree or equivalent practical experience.
• 9 years of experience in marketing working across one or more marketing fields (e.g., growth, product marketing, brand marketing, social).
• 4 years of experience in social marketing.

Preferred

• Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
• Experience in the technology and education industries.
• Knowledge about Google products and their relevance to students and educators.
• Ability to synthesize social metrics and sentiment data into actionable insights for creative iteration and executive reporting.
• Excellent storytelling and people-management skills, with the ability to grow in a changing, evolving organizational landscape.