Senior SEO Specialist

Mansfield, TX (Hybrid)

Salary Not AvailableSenior Level6+ years expFull time

Posted 3 months ago

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Job Summary

Drive and manage SEO strategy and analytics at Mouser, shaping keyword research, content direction, and reporting.

  • Own SEO initiatives and campaigns based on performance reports.
  • Must-have: 2+ years SEO experience with analytics tools.
  • Standout: Experience creating dashboards and SEO process improvements.

Job Description

Drive and manage SEO strategy and analytics at Mouser, shaping keyword research, content direction, and reporting.

  • Own SEO initiatives and campaigns based on performance reports.
  • Must-have: 2+ years SEO experience with analytics tools.
  • Standout: Experience creating dashboards and SEO process improvements.

Responsibilities

  • Review reports to identify and drive SEO initiatives and campaigns.
  • Determine the best strategies to ensure maximum SEO optimization opportunities.
  • Research, identify, and implement changes on key landing pages for organic ranking success.
  • Determine and drive direction for targeting, assigning URLs, and metadata before the creation of content.
  • Determine how and where Mouser will conduct targeted keyword research for discovery, expansion, and optimization.
  • Responsible for initiating the building and maintenance of reports and dashboards for SEO best practices.
  • Document SEO industry trends, developments, algorithms, ranking factors, and how they can affect our business or industry.
  • Develop Mouser and ecommerce business acumen.
  • Perform administrative duties with the SEO department including (but not limited to) scheduling meetings, organizing presentations, researching and evaluating new opportunities, and coordinating global communications.
  • Set meetings at regular intervals with external teams to align objectives and gather insights.

Requirements

  • Bachelor's Degree in a related discipline or work experience.
  • 2+ years SEO experience required. For internal candidates, experience can be a combination of internal and external experience.
  • Experience with analytics tools such as Google Analytics, Omniture, Google Search Console, Lighthouse, Similarweb, BrightEdge, Conductor, Moz, Screaming Frog, etc.
  • Understanding of SEO guidelines, search engine algorithms, and ranking factors.
  • Knowledge of keyword research and data mining tools.
  • Outstanding organizational skills and ability to manage multiple projects simultaneously while meeting deadlines.
  • Excellent verbal and non-verbal communication skills. Including the ability to communicate with people at all levels.
  • Interacts effectively with individuals and groups inside and outside the organization.
  • Exhibits strong analytical, problem solving, negotiation, organizational, and teaching skills.
  • Works effectively both independently and as a member of a cross functional team.

Preferred

  • Multilingual a plus (but not required).

Benefits

  • Mouser employees enjoy competitive pay and benefits, a business casual dress environment, a state-of-the-art facility in which to work, and an experienced management team with vision and a passion for growth.