Senior Manager, SEO & Organic Growth
French Florist
USA (Remote)
$125K/yr - $143K/yrIn-houseFull-timeSenior level7+ years exp.
1 day ago
Senior SEO Manager
Mountain View, CA (On-site)
$129K/yr – $174K/yrSenior Level7+ years expFull time
Posted 3 weeks ago
Job Description
Responsibilities
- Define and execute SEO and organic discovery strategies across web, AI search, and emerging platforms for key areas of the Coursera platform
- Prioritize and execute SEO roadmap, driving content, technical, and programmatic SEO initiatives with measurable impact
- Partner with the SEO Content team, organic social, and paid media to optimize and scale discovery, aligned to user intent and business goals
- Act as an SEO subject matter expert, partnering with cross-functional teams to drive adoption of best practices across marketing, product, and content work-streams
- Lead technical SEO initiatives (indexing, site performance, structured data, crawl optimization) and measure impact, partner with Product and Engineering teams to incorporate SEO into platform development, site architecture, and user experience
- Establish reporting to track visibility, traffic, engagement, and conversion, and communicate insights to stakeholders
Requirements
- 7+ years of experience managing SEO programs in-house for large-scale websites, marketplaces, or platforms
- Experience leading technical SEO initiatives in partnership with engineering teams
- Experience using SEO & data platforms (e.g., Google Search Console, Screaming Frog, Ahrefs, Semrush, Looker, Tableau, Google Analytics) to analyze performance and identify opportunities
- Demonstrated history of influencing cross-functional stakeholders and driving measurable impact through SEO initiatives
Preferred
- Experience optimizing for additional discovery surfaces beyond web search (e.g., app stores, social platforms, or marketplaces)
- Experience using AI-driven search tools and methods for analysis and optimization (e.g.: Profound, Promptwatch)
- Experience driving SEO strategies for large content catalogs or programmatic page generation
- Experience optimizing international or multi-language websites, including localization strategy and regional search considerations
- Experience partnering with product, content, or growth teams to integrate SEO into roadmaps and workflows
- Experience using data tools or languages (e.g., SQL, Python, BI tools) to support analysis and experimentation
Benefits
- comprehensive health and wellness benefits, bonus and RSU equity programs, and global perks designed to help you grow and thrive wherever you are.
Coursera
3.5 Glassdoor
Coursera was launched in 2012 by Andrew Ng and Daphne Koller with a mission to provide universal access to world-class learning. Today, it is one of the largest online learning platforms in the world, with 191 million registered learners as of September 30, 2025. Coursera partners with over 375 leading university and industry partners to offer a broad catalog of content and credentials, including courses, Specializations, Professional Certificates, and degrees. Coursera’s platform innovations — including generative AI-powered features like Coach, Role Play, and Course Builder, and role-based solutions like Skills Tracks — enable instructors, partners, and companies to deliver scalable, personalized, and verified learning. Institutions worldwide rely on Coursera to upskill and reskill their employees, students, and citizens in high-demand fields such as GenAI, data science, technology, and business, while learners globally turn to Coursera to master the skills they need to advance their careers. Coursera is a Delaware public benefit corporation and a B Corp.
Founded in 2017
Mountain View, California, USA
6.1K employees (988 in marketing)
61% recommend to a friend
60% CEO approval
Salaries
Posted range
$129K/yr – $174K/yr
Taken straight from the job posting.
The middle of this range ($151K) is 16% above the median base salary for Senior SEO Manager roles in the United States ($130K).
Senior SEO Manager median pay in the United States
Most pay falls between $88K and $143K. Based on 37 salaries.
Marketing Team
Marketing Team Size
719 (12% of company)
Median Career Experience
13 years
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
2
People
Traffic Signals
Monthly Visitors
525.9M
Monthly Google Ads Budget
$4.8M
Traffic Source Mix
Search
16.8%
Direct
59.4%
Referral
12.1%
Social
11.1%
Paid
0.6%
Headcount Trend
Current headcount: ~6.1K
Recent News
Links
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